Contest: GM Is Building an eBike and Wants You to Name It

American carmaker General Motors is branching out into electric vehicles, including developing new products for the growing e-bike market. In point of fact, the company has this month revealed not one but two all-new e-bike designs – one folding and one compact. However, the products are currently without a brand, and so GM is now […]
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Hyundai Reveals Name and Logo of All-New 2020 SUV

Hyundai has revealed the name and logo of its new 2020 flagship SUV model: Hyundai Palisade. The new SUV name is claimed to reference a series of coastal cliffs associated by many with the Pacific Palisades, an affluent neighbourhood located in Southern California. Previewed by the “HDC-2 Grandmaster” concept car (pictured below), which was unveiled […]
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Renault Reveals Name of All-New Car Model

French car manufacturer Renault has revealed the name of its forthcoming new car model. To be sold globally and designed as a crossover, it will be named “Arkana” and will further compete in the small family car segment, which is commonly referred to as the ‘C-segment’ within the motoring industry. The new model’s name is said […]
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McLaren Reveals Name and Logo of New Luxury Hypercar

McLaren has informed the 106 customers fortunate enough to have reserved an example of the car they previously knew only as BP23 that it will be named “Speedtail”. The British brand’s next entrant to its Ultimate Series, the Speedtail it is claimed will achieve the highest top speed of any McLaren yet, with the capability […]
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Bugatti Unveils Name and Logo of New £4M+ Supercar

Bugatti has announced it is working on a new £4.4 million luxury supercar that will be strictly limited to only 40 units. Ahead of the car’s reveal later on this summer at the “The Quail – A Motorsports Gathering” event in California, the French manufacturer has this week unveiled the official name of the new […]
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Volvo Unveils Name and Logo of New Mobility Brand

Volvo has revealed the name and logo of a new brand that the Swedish carmaker says will expand its global mobility operations by providing “on-demand” access to cars and services through a special app. Dubbed simply “M”, and set to debut in Sweden and the US in the spring of 2019, the new service is […]
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Carter Wong Rebrands Protean Electric

Electric automotive technology company Protean Electric has unveiled a new logo and identity designed by London-based studio Carter Wong. The agency was first approached by Protean back in 2017, as the business sought to overhaul its identity that was deemed to be lacking “structure and clarity”. “The previous visual identity was a little tired and had struggled […]
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