Pentagram Creates Identity for Brooklyn’s ‘Montague Street’

Located in the heart of Brooklyn Heights, Montague Street is an important commercial corridor that hosts a mix of more than 100 shops, restaurants and services along tree-lined blocks of architecturally historic buildings and residences. Pentagram’s Emily Oberman and her team have designed a new identity for the Montague Street Business Improvement District, the not-for-profit […]
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New York’s Cooper Hewitt Unveils New Identity by Pentagram

Cooper Hewitt, Smithsonian Design Museum has revealed a new name and graphic identity, custom typeface and website to accompany the expansion of the museum, which will open to the public in November this year. Designed by Pentagram’s Eddie Opara, the identity aims to establish a flexible branding system for the museum built around a new […]
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Good Creates Identity for New Beatson Cancer Charity

Design and branding agency Good has created the name, branding and identity for the new Beatson Cancer Charity. The charity supports the work of the Beatson West of Scotland Cancer Centre – Scotland’s largest and the busiest in the UK in terms of clinical activity and patient numbers. It was formed from the merger of […]
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Good Completes Rebrand for ‘Yorkhill Children’s Charity’

Yorkhill Children’s Charity – formerly known as Yorkhill Children’s Foundation – has completed its rebrand, unveiling a new look, logo and website, all created by design agency Good. The charity’s former logo has been replaced with a comprehensive brand, featuring a logo and two fonts that can be used together in a variety of ways, […]
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Branding Design for ‘sTREEt Campaign’

Due to commercialisation and public negligence, the trees in Gangnam city (South Korea) are struggling to survive and are slowly disappearing. The brand “sTREEt” was created to draw attention to the disappearance of the trees in the streets. The rectangular shaped logo was designed with a frame in mind, inducing the audience to actually look […]
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Identity Design for Health Advocacy, ‘Speak Up Africa’

Speak Up Africa is a nonprofit health communications and advocacy organisation dedicated to catalysing African leadership, enabling policy change, securing resources, and inspiring individual action for one of the most pressing issues affecting Africa’s future: public health. New York branding and creative production studio DIA was approached by Speak Up Africa to help them rebrand. […]
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Chapel Street Precinct Brand Identity

An international destination, the Chapel Street Precinct is a commercial, residential, cultural and tourist area in Australia. Located in the Melbourne suburb of Prahran, the hub is made up of an enthusiastic and diverse bunch of local business people whose goal is to foster community spirit while creating a sense of pride and place. They […]
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