Snapple Unveils New Logo and Packaging Design

New York-headquartered brand agency and retail design consultancy CBX has unveiled new graphics for tea and juice drinks brand, Snapple. Coming at a time when the company is trying to to ramp up growth in markets across the United States and globally, the refresh touches all Snapple products, which includes more than 20 different flavours […]
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Studio Tilt Unveils New IHOP Identity and Branding

Kansas-based design agency Studio Tilt has unveiled a new branding system for U.S. restaurant chain IHOP. As well as a new logo, supporting visuals include a set of symbols that reference the International House of Pancakes and a smile dot pattern. A new corporate identity system, carry-out packaging, seven sub-brand logos and other print materials […]
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Springetts Creates Logo and Branding for ‘Rockfish’ Restaurant

As part of an on-going working relationship with chef and restaurateur Mitch Tonks, design agency Springetts has just created a new logo and branding for his latest restaurant – Rockfish in Brixham, Devon. The designs for the paper tablecloths, napkins, condiments and takeaway packaging will all be rolled out across Tonks’ other Rockfish restaurants in […]
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& SMITH Creates Branding for Takeaway, ‘Smack Lobster Roll’

Smack Lobster Roll, previously named Smack Deli, is a takeaway concept from the people behind popular restaurant chain Burger & Lobster. They serve up freshly cooked lobster in brioche rolls with a variety of added fillings. Following the opening of their first site on Binney Street in London last year, they’ve now added a second […]
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PG Tips Gets New Logo and Packaging Design

PG tips, said to be the UK’s number one tea brand from Unilever UK, is revamping its entire range with a brand new pack design – the biggest change from the brand since it introduced its pyramid teabags in 1996. The new packaging has been overhauled by Jones Knowles Ritchie in an attempt to make […]
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Robot Food Unveils New Look for Cadbury Mini Rolls

Cadbury Mini Rolls are said to be the original Mini Roll and have been featured on supermarket shelves since 1962. However, dozens of copycat brands have jumped on the success of the vanilla crème-centred Cadbury Mini Rolls and followed with their own variants. Premier Foods say they wanted to make Cadbury Mini Rolls more impactful […]
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BrandOpus Help Kingsmill ‘Fly High’ with Redesign

BrandOpus has worked with bread maker Kingsmill to redesign their brand and packaging design across the entire portfolio of products. “The challenge was to strengthen the brand, to imbue meaning and personality over and above the functional attributes of the products, whilst establishing a clear portfolio architecture and simplified pack communication hierarchy that will form […]
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