Brandopus Designs New Range of Teas for Twinings

BrandOpus has helped British tea maker Twinings to launch 22 new blends, with the hope of reaching “a new generation of tea consumers”. This follows the recently launched Infusions. “The new challenge is to reinvent standard tea, which has become stale and commoditised. We need to reignite people’s passion for quality and great taste by […]
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I-AM Creates Branding for New Vegetarian Restaurant, ‘Ethos’

Branding consultancy I-AM has created the identity and interior design for new vegetarian restaurant Ethos, which is located near Oxford Circus on London’s Eastcastle Street. I-AM worked with founder Jessica Kruger to bring the concept to life, helping to develop both the branding and interior architecture. The designers say the concept is based around the […]
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Designers Anonymous Create Logo for Baker, ‘Cakey Face’

London-based creative agency Designers Anonymous were approached by a client who designs, bakes and decorates specialty cakes for birthday parties, baby showers and other assorted celebrations. The client’s style is described as being “quirky”, for example, one of her cake designs resembles a dropped ice cream cone splattered onto a pavement. She came to Designers […]
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The Clearing Develops Look for Food Charity, ‘One Feeds Two’

The Clearing has developed the strategy, name, positioning, visual and verbal identity for One Feeds Two, a food and charity brand backed by Sir Richard Branson’s Virgin Unite. One Feeds Two say their aim is to reinvent the relationship with food and charity by defining a new ethical standard. When an individual buys a product […]
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Bulletproof Creates New Look for Chocolate Brand, ‘Freia’

International brand design agency Bulletproof have created a new masterbrand identity and packaging design for Norwegian chocolate brand Freia, as part of a complete ‘brand world’ review. Following a meeting with three rostered design agencies, Bulletproof was appointed by Freia brand owner Mondeléz, in Spring 2013. Launched in 1898, the Freia brand portfolio has grown […]
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The Clearing Creates Branding for Kitchen Store, ‘Sizzle’

Branding consultancy The Clearing has created the brand strategy, name, positioning and identity for Sizzle, a new online kitchen and dining store launched by online supermarket and food retailer Ocado. Richard Buchanan, director of consulting at The Clearing, said: “We’ve been working closely with Ocado over the last 2 years to develop several non-grocery businesses, […]
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Dragon Rouge Brands New ‘Space-Themed’ Biscuits for Nairns

Nairns Oatcakes has revealed a new child-orientated oat biscuit range. The Scottish company says it was looking to create mini baked shapes with maximum ‘play’ value. Having worked with Nairns for a number of years, design agency Dragon Rouge was brought in to help define the opportunity and create the brand. The result is a […]
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