Muhammad Ali Logo Revealed for Louisville Airport

The new logo design for the recently renamed Louisville Muhammad Ali International Airport has been officially revealed. The brand unveiling follows action taken by the airport’s Authority Board, who voted back in January 2019 to change the airport’s name to honour Louisville native and boxing legend Muhammad Ali. “As the world arrives in Louisville, we’re […]
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Mr B & Friends Gives Bristol City FC a Makeover

Branding agency Mr B & Friends has designed the new logo and identity for Bristol City FC. Following its successful rebrand of Bristol Bears rugby team in 2018, the agency was asked by Bristol Sport, the company that owns the Championship football side, to carry out the latest refresh. The club’s former crest was derived […]
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Dakota State University Reveals New Logo Designs

After what is being claimed as more than a year of research and planning, Dakota State University is uniting under a new brand and visual identity. The project is said to have been initiated by President José-Marie Griffiths, who joined the American university back in 2015. “Through this new brand and visual identity, we will […]
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Saluki Athletics Reveal New Logo Design

Saluki Athletics, the official sports department of Southern Illinois University (SIU), has unveiled a new logo design, replacing the existing badge that has represented the brand for the past 18 years. The new logo refreshes the traditional “dog head” mark with what is being described as “a cleaner, streamlined appearance”. The Saluki – a Middle […]
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Durham County Cricket Club Unveils New Lion Logo Design

Durham County Cricket Club has revealed a new logo as part of a major rebranding effort ahead of the start of the 2019 County Championship season. The identity refresh also includes a change in name from “Durham County Cricket Club” to simply “Durham Cricket”, and from the “Durham Jets” to “Durham Lions” for T20 tournaments. […]
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Nashville SC Reveals New Logo Ahead of MLS Debut

Ahead of its debut in Major League Soccer (MLS) in 2020, Nashville Soccer Club has officially unveiled its new logo and identity. Founded in 2016, and currently playing in the United Soccer League (USL), the club will now be known as Nashville SC, after majority owner John Ingram and the rest of the team’s ownership […]
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NBA Reveals Logo for NBA All-Star 2020 in Chicago

The NBA has officially unveiled the logo design for its NBA All-Star 2020 exhibition game that will be held in Chicago, Illinois. The Windy City-inspired design features elements from the Chicago flag including four red six-pointed stars and two horizontal blue stripes. The Chicago Bulls’ signature font and team colours – red and black – […]
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