Timberwolves Unveil New Logo Design

American basketball team the Timberwolves have unveiled a new team logo. The new design will be implemented beginning with the 2017-18 season. The logo unveil is the first in a series of announcements surrounding the Minnesota-based team’s new identity and rebrand. New uniforms and a new court design are expected to be unveiled later this […]
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FIBA Basketball World Cup 2019 Logo Unveiled

The official logo of the FIBA Basketball World Cup 2019 has been unveiled at an official ceremony in Shanghai. Drawing its inspiration from the Beijing Opera, the logo features a circular design with a traditional Chinese pattern of two dragons fighting for a pearl. “It showcases the legends of the strongest with the colourful facial make-up […]
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Eurosport Reveals Olympics Logo Design

Eurosport has unveiled its on-screen logo for the Olympic Winter Games PyeongChang 2018. The broadcast of the winter games will mark the network’s first as the official broadcaster for the Olympic games in both the United Kingdom and mainland Europe. The logo design brings together the current Eurosport wordmark with the PyeongChang logo typeface, underpinned […]
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SomeOne Brands Eastbourne’s ‘The Devonshire Quarter’

SomeOne has created the new strategy, name and branding for what is claimed to be one of the most important projects currently in development in the south of England. When complete, Devonshire Park complex, which is said to be the biggest scheme Eastbourne Borough Council has ever embarked on, will aim to become a nationally […]
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Interbrand Reveals New Logo and Identity for Juventus

Interbrand has rebranded Italian football club Juventus, with a new look that is claimed will help the Serie A team go “beyond football”. The new logo, featuring a stylised J symbol, is minimalist in nature, and does away with the traditional oval-shaped crest, including the latter’s bull and crown symbols. However, the Turin club’s famous […]
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NASCAR Reveals New Logo, Premier Series Name

NASCAR has unveiled a new official brand identity which will replace the bar mark used by the motorsport company since 1976. As the first logo update in four decades, the new design incorporates elements of each of the brand’s previous marks, including the red, yellow and blue colouring from the first three marks, respectively, and […]
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Bruce Mau Design Creates New Brand Identity for ASICS Tiger

Design firm Bruce Mau Design (BMD) has revealed a new brand identity for ASICS Tiger that it says brings a contemporary take on the company’s logo. “We wanted to evolve the core of the brand’s heritage. To achieve this, we designed a bold graphic type that can be broken apart and layered over images,” says […]
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