Charlotte Hornets New Brand Identity Revealed

The Charlotte Bobcats took the next step in the process of becoming the Charlotte Hornets recently when Chairman Michael Jordan unveiled the brand identity that will be used when the Hornets name returns to Charlotte for the 2014-15 season. The team’s logos and wordmark were introduced during an on-court halftime ceremony that was emceed by […]
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Sports Lifestyle Branding for Puma

A graduate in Visual Communication from Australia’s Ballarat University, graphic designer Ross Dickson currently works for surfing sportswear brand Rip Curl. However, before taking on his current role, Ross previously plied his trade for global sports fashion brand Puma, designing graphics for apparel across both men’s and women’s products. For the most part Ross was […]
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Baku 2015 European Games Logo Unveiled

Azerbaijan’s Minister of Youth and Sport, Azad Rahimov, has unveiled the logo for the first European Games, which will be held in June 2015 in Azerbaijan’s capital city, Baku. The sporting tournament will see more than 5,400 athletes from all of the 49 Olympic nations of Europe compete in 18 sports. The logo was officially […]
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Poster Design for Coca-Cola’s ‘Athletes’ Campaign

The poster campaign “Athletes” celebrates the Olympic movement and its universal spirit, says Coca-Cola. It aims to show the positioning of the Coca-Cola brand as a part of youth culture with a focus on the peaceful interaction of different cultures and peoples. The campaign was designed to be both eye-catching and vibrantly colourful, and it […]
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Bulletproof Designs ICC World Test Championship Identity

Brand design agency Bulletproof has created the logo and visual identity system (VIS) for the International Cricket Council’s (ICC) newly launched ICC World Test Championship (ICC WTC), which was unveiled in a launch event in Abu Dhabi on 12th October. Bulletproof were awarded this project by the ICC following a three-way strategic pitch in late […]
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Logo Design for Personal Trainer, ‘Howard Zoutkamp’

Howard Zoutkamp, simply known as Howard to friends and clients, is a certified personal fitness coach and instructor from the city of Haarlem in northern Holland. For the design of his logo and business identity, Howard turned to agency Rens Dekker Communication Design. Run by fellow Dutchman and Haarlem resident Rens Dekker, the design studio […]
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Logo Design for French Football Club, ‘Vypers de Béziers’

Les Vypers de Béziers are a French American football team based in Béziers, a town in Languedoc in southern France. Established just three years ago in 2010, the club plays its football in the third tier division of the official Fédération Française de Football Américain (FFFA). Currently undergoing a period of renewed professionalisation, the sports […]
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