Branding for Property Developers ‘GFG Bauherren’

Branding for Property Developers ‘GFG Bauherren’

Based in Hamburg in Germany, GFG Bauherren specialise in the strategic planning, development and construction of residential properties. The company has a history dating all the way back to 1882, when it was founded by Jacob Jürgensen (and after whom it was originally named).

In 2010 the business underwent a name change to “Günther Franke Gruber Bauherren”. The new moniker was formed  from the surnames of the trio who currently manage the company: Christoph Günther, Andreas Franke, and Christoph Gruber.

Marius Fahrner, also from Hamburg, was appointed by GFG Bauherren to manage and deliver the entire rebrand. As a skilled and respected designer, Marius has a particular knack for working with luxury-type brands.

The approach he adopts towards his projects is always a holistic one, where is it never just about a logo design alone. Every related aspect has to be carefully considered and crafted, from interior design to architectural signage – and all such individual elements must always combine to form a cohesive and consistent brand environment.

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Marius Fahrner Design
www.mariusfahrner.com