North Carolina’s largest academic healthcare system, UNC Health Care, has changed its name and logo. The organisation’s new brand identity, which encompasses not only the name and logo but also visual system and messaging, is claimed “to reflect a new focus, approach and commitment to transformational change”. Headquartered in Chapel Hill, UNC Health, as it […]
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Digital health company Medopad has announced that it has changed its name to Huma as part of a major brand refresh. As well as the rebrand, which has been carried out by London-based agency Studio Koto, the healthcare technology company has acquired two UK AI and wearable technology businesses, namely, BioBeats and Tarilian Laser Technologies […]
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American women’s basketball team New York Liberty has this week unveiled an all-new logo design. The new look is the first visual refresh the team has undergone since it joined the Women’s National Basketball Association (WNBA) in 1997, which also happened to be the league’s inaugural season. “While this new logo pays homage to our […]
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Famous British chocolatier Cadbury has unveiled a fresh new look for the iconic identities of both Cadbury and Cadbury Dairy Milk. The new identity, which has been created by design agency Bulletproof, is claimed to celebrate “the brand’s inherent goodness and generous spirit with a distinctive and modern twist”. Details include new iconography and typography, […]
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The Indianapolis Colts have revealed new logos and looks for the team as it prepares for the upcoming NFL season and beyond. The club says the refreshed identity, which includes a new primary wordmark, secondary logo, and jersey number design, will complement the team’s traditional horseshoe logo that remains unchanged. “The Horseshoe remains our most […]
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Colorado National Bank (CNB) has announced a name change to Transact Bank, with the rebrand coming after the financial institution’s acquisition by a couple of fintech entrepreneurs less than two years ago. The bank was purchased for exactly $8.97 million in 2018 by Marks Moskvins and Maksims Jarosevskis, the co-owners of Transact Pro, a payment […]
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The national centre for ground-based nighttime astronomy in the United States, known as the National Optical-Infrared Astronomy Research Laboratory, has announced a name change from “OIR Lab” to “NOIRLab” (pronounced “no-wah-lab”), an abbreviation of its longer formal name. The organisation’s reformulated name is to be accompanied by an all-new emblem, which is claimed to have […]
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