SEAT Unveils New Logo in Paris

SEAT has officially unveiled its new logo at the 2012 Paris Motor Show this morning, alongside the introduction of the all-new Leon. The new corporate identity marks the beginning of a new era for SEAT, and comes as the company attempts a new product offensive that has included the premieres of the Mii city car […]
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‘Running Man’: Identity Design for a Sports Psychologist

Polish designer Robert Zajac was commissioned to design and develop an identity programme for sports psychologist, Ewa Serwotka. The logo design is simple but strikingly effective. A Masters graduate from the University of Wrocław’s School of Social Sciences, Ewa works with athletes, coaches and also parents of young athletes. Her academic and vocational activities are […]
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A’ Graphics and Advertising Design Competition: Call for Entries

Above: M/I/M/Design District Corporate Identity by Francesco Paternoster – winner of the Golden A’ Design Award Winner for Graphics and Advertising Design Category in 2011. The A’ Graphics and Advertising Design Competition is a freestyle design competition open to both concept stage and realized works designed by professional and young designers, design companies, packaging designers […]
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AVA Guitars – Branding and Identity Design

Today we are continuing with yesterday’s theme of music-associated branding. AVA is a guitar company based in Oporto, Portugal, that makes high performance instruments for professional musicians. Design consultancy Pacifica™ was responsible for the naming and identity design. The studio, also based in Oporto, was established in 2007 by Pedro Serrão, Pedro Mesquita, and Filipe […]
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Logo Identity Design for DJ Zetro

This futuristic logo was designed for a new DJ enthusiast who requested a clean yet upbeat look to reflect his particular style of music. Graphic designer Michael Jimenez, from Orlando in Florida (USA), wanted to incorporate diagonal lines to try and suggest movement throughout the design. He omitted using any kind of pictograph and instead relied […]
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USA TODAY Unveils Redesigned Logo

USA TODAY, a multi-platform news and information media company, is celebrating its 30th anniversary with a redesign on all platforms, as well as the introduction of a new logo. The new USA TODAY adopts a more current, modern approach. Key elements of the reimagined products include: a total redesign of the newspaper aimed at visual […]
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Cablevision Unveils New Optimum Logo

We have just received this press release from Cablevision Systems Corp., (NYSE: CVC). The company has today unveiled a new Optimum logo and the company’s first branding campaign in nearly 10 years, focused on customers and the meaningful connections enabled by the company’s Optimum products and technology. The initial flight of television advertising will begin […]
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