Branding: 100TEE – It pays to buy good tea

This corporate branding exercise was completed by German designer Jann de Vries. The project was actually implemented in the form of a Bachelor’s thesis at the FH Aachen University of Applied Sciences, where Jann studied Communication Design. The central aim of the study was to position 100TEE as a modern and unique tea shop at […]
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Personal ID: Áron Jancsó

Áron Jancsó is a Hungarian graphic designer whose individual style aesthetic is rather atypical and nonconformist; his work could even be described as “anti-corporate”. Typography certainly enjoys a primacy of place in all of his works, with much of it being heavily influenced by 20th century poster art. Áron himself describes his style as being […]
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Identity for a Photographer: Ruben Hestholm

Visual identity created by designer Daniel Brokstad for Ruben Hestholm, a professional photographer from the Stavanger/Sandnes region of Norway. Having formerly focused on producing mainly family-orientated portraits, Ruben decided that he wanted to enter the commercial photography market. He came to the conclusion that his business first required a complete overhaul of its existing visual identity. Daniel […]
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Anti-Racism Poster

Strictly speaking, this is not a logo design. But it is, nevertheless, a very clever bit of agitprop. Having chanced upon it, we simply could not pass up the opportunity to show it on our website. The design is the work of Angelos Ntinas from Thessaloniki in Greece. And both the aim and philosophy behind […]
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Clothes Branding: Bongue

Design agency MARK, based in Cape Town, has produced this identity package for a newly launched African fashion brand. Bongue produces contemporary clothing that is inspired by Angolan culture. And for their corporate identity, MARK decided to re-imagine the country’s national symbol – the Palanca (or giant sable). Considered bold and beautiful, this antelope is […]
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Fashion ID: Layla Monteiro

Layla Monteiro is a Brazilian model, fashion stylist, and blogger. She called upon design studio BR/BAUEN to renew her personal brand identity. Initially the designers pursued a more softer, organic aesthetic with the logo taking on gentle, flowing lines. However, this approach was soon abandoned in favour of something that would better transcribe Layla’s personality. […]
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Real Estate Identity: Rubi Residencias

22DG is an Argentinian design studio that was hired to create visual identity programmes for a series of real estate projects. And as each individual housing estate required its own unique branding, the overall brief became that bit more challenging. In the case of this ‘Rubi’ mark, the designers wanted to come up with something […]
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