Aussie Carmaker Holden Unveils New Logo Design

At a special business briefing event held at its Port Melbourne design studios, Holden has unveiled an updated logo design as well as a new brand and marketing campaign. The Australian carmaker’s marketing communications manager, Natalie Davey, said the company’s branding was getting an overhaul in order “to reflect a more modern and progressive feel”. […]
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WBSC Unveils Logo for Inaugural Under-23 Baseball World Cup

The World Baseball Softball Confederation (WBSC) has revealed the official logo design for the WBSC U-23 Baseball World Cup 2016, which will be staged in Monterrey, Mexico, from 28 October to 6 November. The inaugural U-23 world championship is an expansion of the U-21 Baseball World Cup, which was launched in 2014 and won by […]
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Designer: G20 Summit Logo Presents China in a ‘Poetic Way’

As world leaders prepare for the G20 summit in the Chinese city of Hangzhou, the event’s logo is becoming more and more visible in the media and on signage in public areas – not to mention on various kinds of stamps and souvenirs. Incorporating the image of a bridge, as well as the imprint of […]
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CBA Creates New Brand Identity for Fragrance House, Jean Niel

Jean Niel is said to be one of the oldest fragrance and flavour houses in the world still in activity. When it came time to refresh the brand, the team called upon global design agency CBA to rethink its entire visual identity system. The designers say the challenge was how to retain the brand’s existing […]
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Susquehanna University Unveils New Logo

Susquehanna University has unveiled its new River Hawks logo and brand identity. Located in central Pennsylvania in the U.S., the university has a history dating back to 1858. The new logo design was revealed during Opening Convocation for the Class of 2020, the first class to enter the university under the River Hawks moniker. Featuring Susquehanna’s […]
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Ragged Edge Refreshes Brand Identity for Deliciously Ella

Integrated branding agency Ragged Edge has refreshed the brand identity for food blogger and Instagram personality Ella Mills, better known as Deliciously Ella. The brand identity includes a new design system and updated logo which is shared with the Mae Deli (co-founded by Ella and her husband Matthew). The agency also designed the packaging for her […]
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Studio Blackburn Creates Brand Identity for OPC Distribution

Creative agency Studio Blackburn has designed a brand identity for luxury cycling company, OPC Distribution. OPC Distribution is the brainchild of Matt Prior and Simon Chappell who say they want to be the foremost British distributor of luxury grade products for the discerning cyclist. Simon and Matt therefore tasked Studio Blackburn to create a brand […]
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