Design Agency Branding: BLOOM

Bloom is an independent brand design agency with creative studios in both Saudi Arabia and Spain. The consultancy works with global, regional and local brands, across a wide variety of sectors. In recent times its portfolio of clients has expanded particularly in the Gulf Arab States. Spanish art director David López designed the logo and […]

ŠKODA Rolls Out New Logo and Typeface

In keeping with its corporate design as revised in 2011, Czech carmaker ŠKODA is changing existing model lines over to its new logo. The first model to feature the revised logo has been the new ŠKODA Citigo. The ŠKODA Rapid compact saloon, introduced in autumn of 2012, also bears the new logo. The Fabia and […]

Football Logo: Szczecin Griffins

Wojtek Polak is an up-and-coming young illustrator and graphic designer from Poland. Working under the guise of ‘Akuma’, he likes to create characters and illustrations that take inspiration from Japanese mythology and tattoo art. This particular branding exercise was created at the behest of a junior football team from Poland’s Western Pomerania province. Central to […]

Hotel Branding: The Argonaut

Dawson Beggs is a graphic designer living in Vancouver British Columbia. He devised this identity work for a fictitious upscale San Francisco hotel inspired by the San Francisco gold rush. Starting in 1848, the Californian gold rush transformed San Francisco. Gold seekers at first faced hardship and even death to get to California. Most of […]
[READ MORE] Invites Designers to Create New UC Logo

The new University of California logo has come up against some rough and tough criticism from students, alumni and the graphic design industry at large. In point of fact, as of the end of last week, the University has officially decided to suspend the use of the new monogram due to the continued backlash against […]

Call for Entries: The Drum Design Awards 2013

The Drum is one of the UK’s biggest news and information platforms for people working in the marketing communications sector. With the launch of The Drum Design Awards, the organisation is affirming its belief that the core disciplines that have made the profession what it is today are more relevant now than ever before. As […]

Aston Martin Reveals Centenary Logo

2013 sees Aston Martin celebrate its centenary. The British luxury car maker will mark its first 100 years with a series of UK and international celebrations highlighting the success of the brand worldwide. To commemorate its first century in business, Aston Martin has also created a special centenary logo: a spiralling design derived from the […]