Mr B & Friends Rebrands Eastbourne

Design consultancy Mr B & Friends has created a new brand strategy and identity for Eastbourne on the UK’s south coast. The Bath-based agency is said to have won the project without a creative pitch against two unnamed agencies. Although a relatively popular destination for tourists, Eastbourne’s image had suffered in recent times. “The challenge […]
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Name of All-New Vauxhall Model Revealed

Vauxhall’s new Mokka X will be joined by a new crossover sibling early next year, as the trend for crossover and SUV products continues to grow in the UK. Named the Crossland X, the small-sized SUV newcomer will be one of five new models to join Vauxhall’s growing line-up for 2017. “The Crossland X will sit […]
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Camden Market Gets New Identity Design by Ragged Edge

Camden Market’s new brand and visual identity were revealed this week by integrated branding agency Ragged Edge. Parent company Market Tech approached Ragged Edge to define and create a brand that would appeal to a broad millennial audience and work both on and offline. Originally opened in 1974, Camden Market is often identified with alternative culture […]
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DesignLSM Brands Kanuka Tea House

Kanuka is a specialist loose-leaf tea company based in St Albans; a family run business created by John and Beth Hesler and Sophie Taylor. The original concept was said to have been inspired by an unusual Christmas gift, namely, an expensive kettle that gave John the idea of “creating a unique tea blend that would […]
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The Clearing Creates Look for ‘Gravity’ Health & Fitness Centre

Branding consultancy The Clearing has designed the look for Gravity, which is said to be the world’s first 6-star health and fitness centre. The agency was responsible for creating the brand proposition, name, visual and verbal identity for the private members’ club located in Singapore that first opened in August 2015. “Our work was founded on […]
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Fortune Magazine Reveals New Logo Design

Famed American business magazine Fortune has revealed an all-new logo. It’s the tenth logo design in the title’s 86-year history. The new mark can already be seen on the publisher’s website, newsletters, and in the completely redesigned magazine, which is hitting newsstands today. The updated nameplate, which is said to have first appeared at the […]
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US Carmaker Buick to Launch New ‘Avenir’ Sub-Brand

US carmaker Buick has announced it is to launch a new luxury sub-brand called “Avenir”. Parent company GM says the move is designed to “grow with the needs of future luxury buyers”. The name “Avenir,” French for “future,” is taken from the concept car unveiled last year. That concept and this year’s Avista coupe concept — […]
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