2020 Copa América Logo Revealed

The official logo design for the 2020 Copa América has been revealed by the South American Football Confederation (CONMEBOL). The colourful design aims to “convey the warmth and festive character characteristic of South America,” according to CONMEBOL. The logo not only features the Copa América trophy but also the colours of the flags of Argentina […]
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Identity and Branding Design for ‘Museo del Cine’

Established in October 1971, the Museo del Cine carries the name of Pablo Cristian Ducrós Hicken in tribute to the man whose collection of cinematographic equipment gave rise to the museum. As well as housing a specialised book and film library, the museum is actively engaged in the restoration of film and the exhibition of […]
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‘Participatory’ Identity Design: idBrooklyn

idBrooklyn is a large-scale design project aimed at creating the graphic identity of Brooklyn through social interaction. As a participatory design project, idBrooklyn involves designing icons of Brooklyn’s culture through community-based workshops, a website and mobile app. The Kickstarter-based platform is the brainchild of studio imagenHB, a branding company with offices in Argentina, Santiago de […]
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Real Estate Identity: Rubi Residencias

22DG is an Argentinian design studio that was hired to create visual identity programmes for a series of real estate projects. And as each individual housing estate required its own unique branding, the overall brief became that bit more challenging. In the case of this ‘Rubi’ mark, the designers wanted to come up with something […]
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