Religious Branding: 23. Jewish Culture Festival

The Krakow Jewish Culture Festival is an international cultural event with a tradition dating back over 20 years. However, in recent times, the Festival had started to struggle with its identity, at both visual and socio-cultural levels. Organisers felt the event was becoming somewhat stagnant and antiquated. And so, in an attempt to communicate Jewish […]
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Logo Design for Film Studio ‘Andaluz’

Andaluz is a Brazilian film studio that as well as directing and producing films, also provides a colour correction service. The studio is forever exploring new ways of improvising and devising film. The company’s business name was inspired by Surrealist short film Un Chien Andalou (An Andalusian Dog), which was made in 1929 by Spanish […]
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Design Agency Branding: ACRE

Co-founded in 2011 by designers T Y Zheng and Jason Song, ACRE is a creative studio seated in MacPherson, one of Singapore’s industrial heartlands. ACRE’s two designers have a self-confessed preoccupation with measurement devices, preferring to do things the ‘old way’. And an acre is, of course, a unit of area measure that is most […]
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Logo Design for Fuel Motorcycles

Fuel Bespoke Motorcycles Company was established in 2010. Located in Barcelona, the vintage bike shop focuses almost exclusively on restoring and building classic BMW motorcycles (especially the R100 Scrambler). The brand also makes and sells an accompanying range of motorcycle clothing. The retro-vintage logo and identity design is the work of French agency BMD Design. […]
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Sports Retail Branding: Nike Year of the Snake

2013 is the Year of the Snake according to the traditional Chinese calendric system. The new year was officially inaugurated on February 4 and, to celebrate the event, sports giant Nike launched a dedicated set of snake-themed shoe designs. The special edition shoe range honoured both the Chinese zodiac and basketball player Kobe Bryant (whose […]
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Identity Design for RAM Swiss Watches

RAM is a Swiss watch manufacturer that launched its first timepiece collection in December 2008. The brand, currently headquartered in the city of Zug in Switzerland, has strong associations with sports. The name ‘RAM’ – both as a symbol and zodiacal sign – has connotations of strength, dynamism, speed and strong will; all attributes that the company […]
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Sport Fishing Logo: Benito Díaz

Benito Díaz is a store dedicated to recreational fishing, or sport fishing as it sometimes called. The retail outlet, situated in A Coruña in Spain’s Galicia region, sells equipment such as fishing tackle to both amateur and professional anglers. Barcelona-based art director and graphic designer David de la Fuente designed the fish-centric corporate identity. The […]
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