Keto Food Brand HighKey Unveils New Logo Design

HighKey, makers of what is claimed to be the best-selling chocolate chip cookie on Amazon, is revealing a brand new look that is described as “bold, witty and fun-loving”. The company’s refreshed logo, packaging and website also features a new tagline, FOMO NO MO’, which is said to reflect “the brand’s playful voice and promise […]
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EBM Unveils New Corporate Logo by StormBrands

EBM, one of Pakistan’s largest domestic food manufacturers, has unveiled its first major brand refresh in over 50 years, designed by global branding agency StormBrands. The new identity design launches alongside EBM’s title sponsorship of Ad Asia, the continent’s largest advertising and marketing conference taking place in Lahore this week. Since its establishment in 1966, […]
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Chicago Fire Rebrands with New logo and Identity

Chicago Fire has revealed its new primary logo and brand identity as the American soccer club readies for its 2020 move to a new stadium, namely, Soldier Field. As part of the new identity, the team will now be formally known as Chicago Fire Football Club, with Chicago Fire FC serving as the Club moniker […]
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Robot Food Rebrands Scandi Board Game – ‘Klask’

Created by Danish carpenter, Mikkel Bertelsen, Klask is said to have grown from being just a garage project to a full-on ‘cult classic’ in the space of only 4 years. With over 500,000 units sold to date, the magnetic two-player table top game even boasts its own annual world championship held in a different city each […]
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Warner Bros. Reveals New Logo Design by Pentagram

American film studio Warner Bros. has revealed a new logo with design by Pentagram. The redrawn logo is described as “a refinement and modernisation” of the famous “WB” shield that has been part of the company’s visual identity since its founding in 1923. “As we approached our centennial, we thought it was the right time […]
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U.S. Supermarket Giant Kroger Reveals New Logo Design

American supermarket chain Kroger has revealed its new logo as part of a major brand transformation campaign. Doing away with the old elliptical-shaped enclosure, the refreshed logo is claimed to reflect the company’s “strong, food-rich heritage by retaining the shape and movement of the iconic ‘K’ and ‘G'”. The new design also incorporates the tagline […]
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NASA Reveals Logo for New Lunar Spaceship

NASA has officially revealed the logo for its new spaceship – a small craft that will orbit the Moon called the “Gateway”. Set to launch on a private rocket in 2022, the spaceship will be a temporary home and office for astronauts, complete with living quarters, laboratories for science and research, and docking ports such […]
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