TENA Gets New Logo and Packaging by Bulletproof

Global agency Bulletproof has created the new identity and packaging design for leading continence care brand, TENA. The agency was appointed to work on the project back in 2016 by Essity, the Swedish hygiene products group that owns TENA. The new look forms part of a repositioning exercise that aims to shrug off “the outdated […]
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Straight Forward Design Brands New Memory Supplement from CocoaVia

Mars Edge has launched Memory+, a new product in its CocoaVia supplement range that focuses on boosting memory and brain function, with brand and packaging identity by Straight Forward Design. Memory+ is the first sub-brand to focus on a specific health benefit in CocoaVia’s portfolio of daily cocoa extract supplements that are designed to support […]
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Ragged Edge Creates New Look for Fertility Brand – ‘Mylo’

Fertility technology company myLotus has rebranded as “Mylo”, with design by Ragged Edge. Mylo’s ovulation tracker, which detects luteinising hormone in the urine, is claimed to offer users the tools and information that will optimise their chances of having a baby. Changing the name from myLotus to Mylo is said to have set the tone […]
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Cognate BioServices Unveils New Logo Design

Cognate BioServices, an American company specialising in the manufacture of cell and cell-mediated gene therapy products, has announced the launch of its new corporate brand identity, redesigned logo, and website across its portfolio of services and companies. The changes come at a time when the company says it is evolving its service offerings and expanding […]
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Fintech App Mylo Expands to Europe and Rebrands as ‘Moka’

Canadian fintech app Mylo is rebranding under the new name Moka and expanding internationally to Europe by launching in France. The Montreal-based saving and investing app originally launched back in 2017 with the aim of helping millennials achieve their financial goals, and it has since been downloaded by over 750,000 Canadians. The fintech company says […]
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DropIn Rebrands for AI, Unveils New Logo and Website

DropIn, a Los Angeles-based tech company specialising in video insurance claims processing, has announced the next iteration of its brand development. Established in 2015, the company has evolved from a video streaming partner into an AI-focused, video-enabled surveying platform. The company’s new tagline is “Visual Evidence, Powered by AI.” Since its founding, the business has […]
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Charlotte FC Reveals Name and Logo Ahead of 2022 MLS Start

Major League Soccer’s 30th franchise has revealed its name, crest, and colours ahead of its official on-field footballing debut in 2022. Created in partnership with New York-based design agency Doubleday & Cartwright, Charlotte Football Club’s new ‘fan-driven’ branding has been nearly 10 months in the making. “In order to get the fans-eye view, we immersed […]
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