University of Manitoba Reveals New Logo Design

The University of Manitoba has unveiled a new logo, which the Canadian educational institute says is the first step in its brand evolution. Over 7,000 students, faculty, alumni, donours and community partners are said to have been involved in the development of the new logo design, including many who participated in brand focus group sessions […]
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South China Morning Post Introduces New Logo Design

The South China Morning Post (SCMP) has introduced a new corporate identity, which the Hong Kong-headquartered business says signifies its “evolution from a storied newspaper into a global media company”. The launch includes a redesign of the English-language SCMP broadsheet and its digital products as well as a new corporate logo that is said to […]
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Pentagram Rebrands Massachusetts’ Historic Amherst College

Pentagram has rebranded Amherst College, a private liberal arts college founded in the Western Massachusetts town of Amherst all the way back in 1821. The academic institution originally took its name from the town and the town in turn took its name from Lord Jeffery Amherst, a colonial-era military figure. However, recent historical investigation has […]
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Ebury Publishing Reveals New Logo Design

Ebury Publishing, said to be one of the UK’s leading publisher of non-fiction books and the non-fiction specialist of Penguin Random House has unveiled a new ‘un’-corporate logo. The book publisher worked with London-based design and branding studio Form to create the new logo. Co-founded by Paula West and Paula Benson, the agency has recently rebranded […]
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Oregon State University Unveils New Logo Design

Oregon State University has unveiled a new institutional logo, mission statement and branding campaign. The new badge replaces the current orange “OSU” logotype that was created in 2003. However, the OSU athletic logo remains as it has been since 2013. On the new logo, a beaver (the state animal, as well as OSU’s mascot) sits […]
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Pentagram Creates New Identity for BookHampton Bookshop

New Yorkers on holiday in the Hamptons are said to often source their summer reading—and books for all year round—at independent bookstore BookHampton in the village of East Hampton on Long Island’s East End. Somewhat of a local landmark, which was originally established in 1971, the bookshop reopened this summer with a new owner, Carolyn […]
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The Team Rebrands ‘Mona Foundation’ Education Charity

For the last 16 years, the Mona Foundation has provided funding to educational initiatives worldwide which emphasise increased opportunity for women, girls and service to the community. In light of their experiences of the past several years, the Foundation saw that a brand refresh was needed to enable it to effectively tell the stories of […]
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