Volvo Unveils Name and Logo of New Mobility Brand

Volvo has revealed the name and logo of a new brand that the Swedish carmaker says will expand its global mobility operations by providing “on-demand” access to cars and services through a special app. Dubbed simply “M”, and set to debut in Sweden and the US in the spring of 2019, the new service is […]
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SomeOne Rebrands Car Sharing Start-Up, ‘Hiyacar’

SomeOne has created the logo and identity for Hiyacar, a relatively new car sharing brand in the UK that is being described as an “AirBnB for cars”. Forming part of the burgeoning peer-to-peer “sharing economy”, the online business launched in early 2016 and allows people to find, unlock and hire cars using just their smartphone; the […]
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GM Launches ‘Maven’ Car-Sharing Brand

U.S. carmaker General Motors has revealed a new car-sharing service called Maven, which aims to combine and expand the company’s multiple mobility programs under one single brand. GM says Maven’s mission is to give customers access to personalised, on-demand mobility services. The global Maven team includes more than 40 dedicated employees from the connected car […]
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