Free & Easy Gets New Look by Pemberton & Whitefoord

Pemberton & Whitefoord has designed the brand logo and packaging solutions for Free & Easy’s new free-from cake mix and soup ranges. The London-based creative consultancy has created packaging for the cake range that consists of four 350g bake-at-home cake mix products, as well as a range of seven 400g organic, free-from soups. The designs […]
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Coley Porter Bell Brands Paul Hollywood’s New Baking Range

Premier Foods and The Great British Bake Off judge, Paul Hollywood, have confirmed a partnership to launch a range of bread, savoury and sweet mixes. Set to hit the shelves in early 2016, the new brand design and proposition has been developed by strategic branding consultancy, Coley Porter Bell. With guidance from Paul on the […]
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Designers Anonymous Create Logo for Baker, ‘Cakey Face’

London-based creative agency Designers Anonymous were approached by a client who designs, bakes and decorates specialty cakes for birthday parties, baby showers and other assorted celebrations. The client’s style is described as being “quirky”, for example, one of her cake designs resembles a dropped ice cream cone splattered onto a pavement. She came to Designers […]
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Identity Design for Cheesemaker ‘Over The Moon’

Australian agency The Creative Method was issued a brief to design an identity for a boutique cheese company from New Zealand. The solution needed to feel hand crafted, special and have immediate quality perceptions whilst also standing out from its core competitors in the speciality cheese sections of delicatessens. It needed to have an immediate […]
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