VIDEO: Designing the New CUPRA Logo

A few weeks ago Spanish carmaker SEAT inaugurated its new CUPRA performance arm with the reveal of a specially created logo. Replacing the regular SEAT ‘S’, the new symbol, which is made up of two overlapping, symmetrical ‘C’s, will henceforth be worn as a marque badge by all of the newly-launched sub-brand’s car models. Designers at […]
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SEAT Reveals Logo for New ‘CUPRA’ Sub-Brand

Spanish carmaker SEAT has revealed the logo design for its new CUPRA sub-brand. The CUPRA name, which is said to be a portmanteau of Cup Racing, has historically been used by SEAT to badge the more sports-orientated versions of its regular road cars. However, the Volkswagen Group-owned company last year decided to repackage and relaunch CUPRA […]
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ROCKTAILS Gets New Identity by B&B Studio

British drinks brand ROCKTAILS has unveiled the first lightly sparkling botanical blend in their range, “The Citrus Spritz” with design from B&B studio. Founded by Chris Yandell and Katie Bain, ROCKTAILS’ alcohol-free drinks are produced using a traditional copper pot steam distillation process – a production method that B&B studio says has inspired the look of the […]
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DewGibbons + Partners Creates Branding for Charlotte Mensah

Charlotte Mensah, award-winning hairstylist, owner and artistic director of Hair Lounge in London’s Notting Hill, has recently launched the Charlotte Mensah Manketti Oil Collection – her own premium hair care range aimed specifically at the Afro and curly hair market, with branding and packaging design by DewGibbons + Partners. The range, which initially launched with three products, […]
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Logo Revealed for the Arizona Coyotes’ Affiliate Hockey Team

U.S. National Hockey League (NHL) team the Arizona Coyotes have revealed the name and logo for the club’s American Hockey League (AHL) affiliate. To be called the Tucson Roadrunners, the name was chosen following a two week “Name the Team” contest in which nearly 5,000 fans are said to have participated. Designed in-house by the Coyotes’ […]
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IC Design Helps Özerlat Make Inroads into UK Coffee Market

London-based creative agency IC Design has designed the packaging for speciality coffee brand Özerlat’s Turkish Delight range. Comprising a range of five flavours, the products are hand-crafted for Özerlat by confectionery house Haci Bekir in Istanbul. “Catering for any changes or additions to the range, the packaging is designed as an elegant, simple box with wraparound […]
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Springetts Redesigns Sacla’ Brand for Relaunch

In this, its 25th anniversary in the UK, Sacla’, said to be the UK’s number one pesto brand, is relaunching its brand identity, starting with its Pesto range and its new pasta sauces. The process is being led by Springetts Brand Design Consultants. The project has involved the development of a new brand architecture designed […]
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