Louisville City FC Drops New Logo Following Fan Backlash

Louisville City Football Club has dropped its new logo just days days after the design was revealed to the public. Club president Brad Estes said the new logo had “failed” supporters of the two-time USL championship team. “We had the best intentions, but we lost sight of our responsibility to engage you in the process,” […]
[READ MORE]

NBA Unveils NBA All-Star 2017 Logo

The NBA has officially unveiled the logo design for the 2017 All-Star basketball game in New Orleans. The Crescent City-inspired design features an ironwork border with the fleur-de-lis symbol strewn across the background. The New Orleans Pelicans’ team colours – gold, navy and red – are also incorporated into the logo scheme. A series of secondary logos […]
[READ MORE]

Branding and Packaging Concept for Chocolatier Brand, Vosges

Swedish graphic designer Kajsa Klaesén has developed this branding and packaging concept for chocolate maker, Vosges Haut-Chocolat. The Chicago-based luxury chocolate brand is famed for its use of ‘exotic’ flavour combinations, many of which are inspired by the travels of the chocolatier owner, Katrina Markoff. The company features different gourmet chocolates at their Chicago and […]
[READ MORE]

Next Generation Corvette to Wear New Logo

Today, Chevrolet confirmed that the seventh-generation Corvette will debut the evening of Sunday, Jan. 13, 2013 in Detroit. To kick off the countdown to the debut, Chevrolet debuted the new Crossed Flags logo for the new, 2014 Corvette. “The all-new, seventh-generation Corvette deserved an all-new emblem,” said Ed Welburn, GM vice president of global design. […]
[READ MORE]