Here Design Creates New Identity for the Royal National Orthopaedic Hospital Charity

The Royal National Orthopaedic Hospital (RNOH) Charity has revealed an all-new identity created by Here Design. The charity is responsible for the fundraising and administration of donations that go towards improving the hospital’s facilities and patient care. Here Design says the strength of the charity’s identity had become diluted over time as a result of […]
[READ MORE]

Slack Unveils New Logo and Identity by Pentagram

Popular workplace chat app Slack has unveiled a new logo design as part of a major rebranding campaign. The new look, which represents the first update to Slack’s brand identity since it launched in 2013, comes ahead of plans for the company to go public later on this year. “Our first logo was created before […]
[READ MORE]

Bank of America Reveals New Logo Design

Bank of America has unveiled a refreshed logo design as part of a major new rebranding effort. Currently the second largest banking institution in the U.S., and also part of the country’s so-called “Big Four”, the company’s new positioning is focused on the question, “What would you like the power to do?” Accompanying the new […]
[READ MORE]

HIRENAMI Announces New Name and Logo

Video content management platform HIRENAMI has announced it has rebranded to vidREACH. The refresh includes a new logo design, messaging, website, and social media campaign. Describing itself as “an engagement platform for sales and marketing, training and coaching, customer success, and hiring”, vidREACH is a cloud-based Software-as-a-Service (SaaS) solution that enables, among other things, recruiters […]
[READ MORE]

Straight Forward Design Creates Identity and Packaging for New Girl Femcare Brand ‘betty’

Straight Forward Design has created the branding and packaging for betty, a new femcare company launched to specifically target eight- to 16-year-old girls. betty’s parent company, It’s a Monthly Thing (an adult femcare supplier), says it wants to “dismantle the taboo surrounding puberty” with dedicated products and a subscription service. While freshening up and reworking […]
[READ MORE]

Wolves Get New Brand Identity by SomeOne

Following their EFL Championship victory in the 2017–18 season, and in anticipation of playing in the Premier League this year, English football club Wolverhampton Wanderers, commonly referred to as Wolves, commissioned SomeOne to create a new brand identity. “The brief required consideration of glories past, whilst reflecting the new exciting era under the leadership of the […]
[READ MORE]

Isobel Unveils New Look for ‘Micralite’ Baby Travel Brand

Micralite is relaunching its brand to the parenting market with an all-new look fashioned by creative agency, isobel. Developed by two fathers and engineers over 20 years ago, Micralite is credited for having created the first hybrid stroller combining the benefits of larger off-road strollers with compact smaller lightweight ones. “isobel recognised an opportunity for […]
[READ MORE]