Pollitt & Partners Rebrand Land Securities as Landsec

Creative agency Pollitt & Partners has worked with Land Securities, said to be the UK’s largest listed commercial property company, to overhaul its brand to create Landsec. The business currently has a portfolio valued at over £14bn which includes some of the UK’s most recognisable assets including Nova, Victoria, Bluewater shopping centre and Trinity Leeds. […]
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Good Earth Tea Reveals New Logo and Packaging

Good Earth Tea has revamped its logo and packaging as part of a rebranding campaign that also sees the launch of an all-new line of ‘premium’ loose leaf teas. Said to be one of the first American herbal companies and a leader in speciality tea, Good Earth Tea is part of Indian corporate giant Tata Group, […]
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Designer Marçal Prats Rebrands the Barcelona Century Hotel

Spanish designer Marçal Prats has rebranded Barcelona Century, a hotel located in the famous L’Eixample district of Barcelona. Pronounced ‘lay-sham-pluh’ and meaning, literally, “extension” in the Catalan language, L’Eixample was constructed in the late 19th and early 20th centuries and is therefore considered to be the ‘newer’ part of Barcelona. As one of the earliest examples […]
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Cadillac Launches New Luxury Car Subscription Service – ‘BOOK by Cadillac’

American carmaker Cadillac has launched what it claims is the first-of-its kind luxury vehicle subscription service. Dubbed “BOOK by Cadillac”, the service gives members access to popular Cadillac vehicles without the commitment of leasing, financing or buying. For a flat monthly fee of $1500, members will have app-enabled on-demand access to the latest premium trim […]
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SomeOne Creates Identity for New Co-Working Brand, ‘Fora’

SomeOne has created the branding for Fora, a new shared workspace that has recently opened in the London borough of Islington. The business name, which is the the plural of the word “forum”, hints at how the new company is aiming to overturn recent trends in the design and delivery of office spaces. “Many co-working […]
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The Grid Creates ‘Geometric’ Look for De Beauvoir Block

Branding agency The Grid has designed the logo and identity for De Beauvoir Block, a new development of workspaces targeted at businesses in the creative industry. Located in East London on De Beauvoir Road, which forms part of the Benyon Estate conservation area, the newly refurbished industrial building is set to be completed in June […]
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Historic ‘Quad Cinema’ Gets New Logo Design by Pentagram

Pentagram’s Paula Scher and her team have created the new brand identity for New York’s famous Quad Cinema, which has recently reopened following a major renovation. As well as designing the all-new logo, the consultancy has also developed the look and feel of the cinema, including signage, environmental graphics and digital installations for the interiors. […]
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