U.S. grocery store chain Fareway Stores has revealed an all-new logo design as part of its 80th anniversary celebrations. The refreshed logo, which has already started to roll-out across advertising, exterior signage, and in-store placement, prominently features Fareway, with the words meat and grocery, in solid red lettering. Accompanying the logo is a new shield […]
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American grocery store chain Food Lion has unveiled its new logo and brand strategy. Founded as Food Town in 1957, in Salisbury, North Carolina, Food Lion currently serves more than 9 million customers each week. The logo reveal marks the beginning of a multi-year initiative that the company says will make shopping easier for customers […]
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TINE, Norway’s largest dairy product co-operative, is constantly seeking of new ways to connect with consumers. So the opportunity to create a presence at Oslo’s brand new food-hall, Mathallen, was one that could not be passed up. The Melkerampa concept store is where the brand can communicate and interact with end-users above and beyond the confines […]
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