Haystack TV Rebrands as Haystack News

Haystack TV, an ad-supported streaming provider that connects U.S. viewers with local, national and global TV news, has rebranded its curated streaming service from “Haystack TV” to “Haystack News”. With nearly 300 American broadcast stations supplying Haystack News with local news content, Haystack claims to be the only advertising-based video on demand (AVOD) news service […]
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Robot Food Creates Logo and Packaging Design for New CBD Brand, ‘Healist Advanced Naturals’

Wellness startup Present Life has launched “Healist Advanced Naturals”, a new CBD range, with branding by Robot Food. The CBD wellness sector has grown rapidly since restrictions on the use of cannabidiol – the non-intoxicating component of cannabis – have been eased in both Europe and North America. Analysts predict the global market will surpass […]
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HeatGenie Unveils New Name and Logo as Part of Rebrand

HeatGen, a manufacturer of ‘self-heating’, ready-to-drink beverage packaging has rebranded, introducing a new name, logo and ‘POWERED BY HEATGEN’ brand mark. Founded in 2009, and formerly known as HeatGenie, the company is currently in the process of bringing to market a self-heating aluminium can that allows drinks to be heated on the go with just […]
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HIRENAMI Announces New Name and Logo

Video content management platform HIRENAMI has announced it has rebranded to vidREACH. The refresh includes a new logo design, messaging, website, and social media campaign. Describing itself as “an engagement platform for sales and marketing, training and coaching, customer success, and hiring”, vidREACH is a cloud-based Software-as-a-Service (SaaS) solution that enables, among other things, recruiters […]
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Luxury Real Estate Firm ‘Halstead’ Rebranded by Pentagram

Pentagram has created the new identity for Halstead, a residential real estate brokerage firm headquartered in the New York metropolitan area. The new look, which centres around a dimensional, changing letter “H”, encompasses brand positioning and messaging, environmental graphics and marketing campaigns, as well as the company’s website. “The reimagined ‘H’ icon is architectural and […]
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Houzz Unveils New Logo Design by Pentagram

Pentagram has created a new logo for Houzz, a globalised ‘inspiration’ website that caters to both homeowners and home improvement professionals such as interior designers and architects. The design refreshes the architectural “H” of the company’s original logo into an all-new symbol that is constructed with a sloping angle, which the designers claim evokes a […]
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Hyundai Reveals New Logo and Identity

Korean car manufacturer Hyundai has revealed a refreshed logo design as part of a new-look identity kit. Designed by Creative Works, the company’s in-house branding agency, the updated “H” signet does away with the 3D metallic effect of the old logo and adopts a ‘flat’ look instead. Additional details include the introduction of a bespoke […]
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