Southeastern Mills Rebrands to Summit Hill Foods

Southeastern Mills, maker of Better Than Bouillon and Louisiana Brand Hot Sauce – and a major supplier to the American food service industry – has announced a complete rebrand to Summit Hill Foods. The rebrand is said to be the result of a year-long effort that includes the new company name, brand manifesto, company logo, […]
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Great American Cookies and Marble Slab Creamery Introduce New Logos

Great American Cookies and Marble Slab Creamery have both introduced new brand visions, logos, packaging, and store designs. Owned by Global Franchise Group (GFG), the confectionery brands are said to be two of America’s favourite destinations for sweet treats and celebrations. GFG partnered with Colorado-headquartered brand consultancy and creative agency Sterling-Rice Group (SRG) to develop […]
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Cadbury and Cadbury Dairy Milk Get New Logo Designs

Famous British chocolatier Cadbury has unveiled a fresh new look for the iconic identities of both Cadbury and Cadbury Dairy Milk. The new identity, which has been created by design agency Bulletproof, is claimed to celebrate “the brand’s inherent goodness and generous spirit with a distinctive and modern twist”. Details include new iconography and typography, […]
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MyCHELLE Dermaceuticals Unveils New Logo and Packaging

‘Eco-friendly’ skincare brand MyCHELLE Dermaceuticals has marked its 20th anniversary by revealing both a new logo and packaging design scheme. Said to be the result of a year-long consultation with fans as well as retailers, the American company’s new look is based on a “Power from Within” theme, and is designed “to create a deeper […]
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Keto Food Brand HighKey Unveils New Logo Design

HighKey, makers of what is claimed to be the best-selling chocolate chip cookie on Amazon, is revealing a brand new look that is described as “bold, witty and fun-loving”. The company’s refreshed logo, packaging and website also features a new tagline, FOMO NO MO’, which is said to reflect “the brand’s playful voice and promise […]
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B&B Studio Creates Logo and Packaging for ‘OATH’ Drinks

New organic-based drinks brand OATH has launched in the US complete with logo and packaging by B&B studio. The London-based agency was responsible for creating the brand strategy, naming and visual identity, which has been expressed across the bottle design. Details include a range of bespoke patterns that are deployed across all brand touch-points. Each […]
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Robot Food Rebrands Scandi Board Game – ‘Klask’

Created by Danish carpenter, Mikkel Bertelsen, Klask is said to have grown from being just a garage project to a full-on ‘cult classic’ in the space of only 4 years. With over 500,000 units sold to date, the magnetic two-player table top game even boasts its own annual world championship held in a different city each […]
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