Lufthansa Reveals New Logo and Branding

German airline Lufthansa has officially revealed its new brand design. The most visible change is the new aircraft livery. In front of more than 3,000 guests in Frankfurt and Munich, the company officially presented a Boeing 747-8 and an Airbus A321 with the new design. “Lufthansa has changed and is more modern and successful than […]
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MetaDesign Gives Volkswagen Brand a New Typeface

German brand agency MetaDesign has developed a new typeface for carmaker Volkswagen. The brand typeface, developed exclusively for Volkswagen, will be used in all communication media and in all vehicles. It will be rolled out successively according to production cycles. The designers say ongoing digitalisation and globalisation placed new demands on Volkswagen’s integrated brand image. […]
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