Pizza Hut Reveals New Logo Design

Pizza Hut has rolled out a new brand evolution with a redrawn red roof logo, updated delivery boxes, new cups, a revamped website and what the company is calling “relaxed” uniforms. As well as the contemporised branding and identity, a new menu – dubbed the “Flavor of Now” – will feature a range of new crust […]
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Branding and Packaging Design for ASDA: ‘Kidchen’

Originally founded in Leeds in 1949, ASDA is today the UK’s second largest supermarket chain. Although its head office still remains in West Yorkshire, the chain is currently owned by American retail giant Walmart. The supermarket retailer stocks food, clothing, general merchandise and toys, including a whole host of own-label brands. Designer Chris Wilson, who […]
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Identity Design for Fashion Label ‘Maison Michel’

Parisian hat house Maison Michel was acquired by international fashion brand Chanel in 2006. The following year, in 2007, Chanel appointed global branding agency Base Design to create a new visual identity that would link Maison Michel to Chanel and Paris, and feel traditional and contemporary at the same time. Base Design decided to use […]
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