Hulsbosch Rebrands Melbourne IT to ARQ Group

Design agency Hulsbosch has rebranded Melbourne IT to ARQ Group – claimed to be Australia’s leading digital provider and a global leader in domains and hosting. The company was originally established in 1996 as one of Melbourne University’s commercial ventures with the sole rights to manage .au domains in the early days of the internet. The […]
[READ MORE]

Pentagram Brands New Concept Store for Baskin Robbins

Pentagram has created the name, visual identity and packaging for a new Baskin Robbins ‘concept store’ in Asia. The famous American ice cream chain was first launched in South Korea back in 1985 by Seoul-based food conglomerate SPC Group (SPC), which currently runs over 2000 ice cream and donut stores across the country. SPC’s latest […]
[READ MORE]

Pentagram Creates New Identity for Fitness Coach Mike Barwis

Pentagram has designed the new brand identity and website for fitness coach and entrepreneur Mike Barwis. Said to be one of the world’s top strength and conditioning coaches, Barwis is the strength coach and senior consultant for the New York Mets as well as the star of “American Muscle” – a TV show that currently […]
[READ MORE]

Funeralbooker Gets New Name and Look by SomeOne

SomeOne has completed the rebranding of Beyond, a UK price comparison website for funeral plans. Originally named Funeralbooker, the London-headquartered business started back in 2015 and was said to have been born from the realisation that people who had suffered bereavement couldn’t search online and find accurate prices for a funeral. An entirely new strategic brand […]
[READ MORE]

Performance Lab Given ‘Scientific’ Look by Robot Food

Branding agency Robot Food has created the identity for Performance Lab, a new range of dietary supplements developed by London-headquartered Opti-Nutra. Described as a “lifestyle brand for performers”, the range is comprised of Performance Lab and Performance Lab SPORT, with the vitamins and minerals being made using “scientifically driven formulas”. According to Robot Food the business needed an identity […]
[READ MORE]

Carter Wong Rebrands Protean Electric

Electric automotive technology company Protean Electric has unveiled a new logo and identity designed by London-based studio Carter Wong. The agency was first approached by Protean back in 2017, as the business sought to overhaul its identity that was deemed to be lacking “structure and clarity”. “The previous visual identity was a little tired and had struggled […]
[READ MORE]

Lavu Unveils New Logo and Branding

Lavu, which is said to be the world’s leading mobile point-of-sale (mPOS) system for restaurants and bars, has revealed a new logo design as part of a branding refresh. Founded in 2010 and headquartered in Albuquerque, New Mexico, the company provides mobile and cloud-based iPad POS solutions not only for restaurants and bars, but also […]
[READ MORE]