The Toronto Public Library has unveiled an all-new look complete with a refreshed logo design. The update is said to mark the first step in the library’s new “Activate Something Great” branding campaign. “Our new identity recognises our roots while looking to the future: It’s grounded in the written word; it’s a promise, a connector, […]
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Global entertainment marketing association Promax has revealed a new logo and identity created by branding agency, loyalkaspar. Headquartered in Los Angeles, Promax was founded in 1956 as a non-profit association for promotion and marketing professionals working in broadcast media. At present, it claims to be the largest such association in the world. With the rebrand, […]
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Brand writing agency Reed Words has created the new name and brand strategy for developing markets investment bank Exotix Capital, which is relaunching as Tellimer Group. Founded 20 years ago, the London-based company is claimed to be the world’s only fully integrated platform focusing on developing markets, delivering insights, analytics, markets and advisory services. More […]
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Studio Output has completed the rebrand of Intelligence Squared – a London-headquartered media company that organises live debates and other cultural events around the world covering politics, technology, science and the arts. The refresh includes the introduction of an updated word mark as well as an all-new website design. “To complement the intelligent content, Output […]
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Popular workplace chat app Slack has unveiled a new logo design as part of a major rebranding campaign. The new look, which represents the first update to Slack’s brand identity since it launched in 2013, comes ahead of plans for the company to go public later on this year. “Our first logo was created before […]
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One of Scandinavia’s biggest communications consultancies bro, whose clients are said to range from global businesses to NGOs, has unveiled a complete re-brand with a new name, strategy, brand identity and website by London based creative agency Greenspace. The re-brand it is claimed will mark the start of a new era for bro, who recently […]
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Bank of America has unveiled a refreshed logo design as part of a major new rebranding effort. Currently the second largest banking institution in the U.S., and also part of the country’s so-called “Big Four”, the company’s new positioning is focused on the question, “What would you like the power to do?” Accompanying the new […]
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