Brand Identity: Strong Nutrients by Pearlfisher

Pearlfisher has created the brand strategy, naming, identity, packaging, retail and digital communications for Strong, a new range of complex nutritional supplements. Pearlfisher’s objective was to create a brand that could stand out in the crowded and functional supplement market, celebrate the idea of ‘beauty from within’ and bring to life the end benefits in […]
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Logotype Design for T-Shirt Label ‘denada’

denada is a small indie t-shirt label based in Hamburg, Germany. Friends and designers Marco Moccia and Andreas Krapf established the brand in 2009. At the outset, Andi concentrated on the illustration side of things, whereas Marco assigned himself to the task of constantly staging the word “denada” in typographical new ways. “De nada”, incidentally, […]
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Concept Logo Design for NASA Space Exploration

James White is a visual artist, designer and noted speaker who hails from Nova Scotia, Canada. Using visual references and design cues from his early childhood, most notably his Fisher-Price and LEGO toys, James has developed this set of conceptual NASA mission patches. As a professional designer who heads his own studio called Signalnoise, James has […]
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Branding for a Kid’s Café: Moomah

Moomah is a café and play space that encourages creativity and connection between parents, children, and friends. Founder Tracey Stewart commissioned New York-based branding agency Apartment One to develop an organic, dynamic brand language that would translate her vision for a multigenerational collaborative space into a memorable brand. Apartment One set out to first identify […]
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Entertainment Marketing: Identity for Ibsens Fabrikker

Originally established in 2005, Danish company Ibsens Fabrikker started life as a small factory manufacturing teddybears. Today it encompasses a total of three factories: the Teddy Factory, the Air Factory and the Figure Factory. The factories, respectively, make and produce mascots, inflatable advertisements/balloons and fibreglass figures. Aalborg-based design agency Form Agenda was given a brief […]
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Internet Branding: Sletat Travel Search Engine

Sletat.ru is an online Russian travel search engine. Translated into English, the word “Sletat” means “to fly”. The internet-based company commissioned graphic designer Roman Korolev to design its new identity. At the outset, Roman considered various different ideas for the logo, including using a magnifying glass (as a visual metaphor for search); a stylised S; […]
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Yoga Store: Red Tiger

Based in Stockholm in Sweden, Red Tiger is an online e-business store that sells yoga and sports-related accessories. The retailer turned to Russian graphic designer Irina Batkova to help formulate a new and energetic corporate identity. From the outset, Irina’s objective was to create a logo mark that was meditative but at the same time […]
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