California Prunes Introduces New Logo Design

The California Prune Board (CPB) has launched “California Prunes”, a new brand – complete with new logo and website – that will promote the state’s famous dried fruit both in the USA and abroad. Originally created in 1952, the CPB actively markets prunes through advertising and PR; it also conducts nutrition research, crop management and […]
[READ MORE]

Pure Leaf Tea Gets Brand Refresh by PB Creative

Pure Leaf has relaunched its premium teas in the UK and Netherlands, with a global brand and packaging redesign by London agency PB Creative. As well as shifting Pure Leaf from plastic jars to a more sustainable carton format, the design consultancy has also reverted to a black colour scheme across all of the brand’s […]
[READ MORE]

B&B Studio Refreshes Logo and Packaging for Peppersmith

B&B studio has refreshed the logo and packaging design for British confectionery brand, Peppersmith. The revised look, it is claimed, “celebrates the natural ingredients and strong flavours” of the brand’s range of sugar-free chewing gum and mints. Designers at B&B, who were responsible for creating the original Peppersmith brand back in 2010, say the refresh […]
[READ MORE]

Medical Cannabis Mentor Gets Branded by Here Design

London-based Here Design has created the logo and brand identity for Medical Cannabis Mentor, which describes itself as “the world’s best online education for medical cannabis”. With legislation around cannabis use changing rapidly across many U.S. states as well as in other parts of the world, co-founders of Medical Cannabis Mentor Dr. Junella Chin and […]
[READ MORE]

Aer Lingus Reveals New Logo and Livery

Aer Lingus has unveiled a refreshed brand with updated logo design and new aircraft livery. The brand’s new logo retains but restyles the well-known shamrock, adding a tilt “to symbolise dynamism and speed, with heart-shaped leaves reflecting the warmth and hospitality of the brand.” The Irish company says more than 50 shamrock designs were considered […]
[READ MORE]

Bangladeshi Tea Label ‘Teatulia’ Rebranded by Here Design

Here Design has created the new identity for organic tea brand Teatulia as it launches in the UK with a flagship store in Covent Garden. A social enterprise designed to create jobs in a remote area of Bangladesh, Teatulia has transformed 3,000 acres of barren land into an organic tea garden; the company’s name is […]
[READ MORE]

Irish Olympic Brand Gets New Name and Logo

A new name and logo have been unveiled for the National Olympic Committee (NOC) of Ireland with a name change from The Olympic Council of Ireland to Olympic Federation of Ireland. A modernised Olympic crest will also be sported by the Team Ireland athletes for the first time at the Youth Olympic Games in Buenos […]
[READ MORE]