Bulletproof Updates Logo and Packaging for Cadbury Old Gold

Brand design agency Bulletproof has refreshed the logo and packaging design for Cadbury Old Gold, a brand of dark chocolate that retails in Australia and New Zealand. The agency, which was appointed to the project in April 2019 by Cadbury’s parent company, Mondelez International, was tasked with modernising Old Gold with a new brand identity […]
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Robot Food Creates Logo and Packaging Design for New CBD Brand, ‘Healist Advanced Naturals’

Wellness startup Present Life has launched “Healist Advanced Naturals”, a new CBD range, with branding by Robot Food. The CBD wellness sector has grown rapidly since restrictions on the use of cannabidiol – the non-intoxicating component of cannabis – have been eased in both Europe and North America. Analysts predict the global market will surpass […]
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Westleaf Officially Rebrands as Decibel Cannabis Company

Canadian cannabis company Westleaf has announced a name change to Decibel Cannabis Company, or “Decibel” for short. The comprehensive rebrand is claimed to mark a new chapter in the evolution of the organisation and brings together the Westleaf and We Grow businesses under one name and visual brand identity that reflects “the ultimate expression of […]
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International Cannabrands Reveals New Name and Logo

International Cannabrands has unveiled a new name, new logo, and new ticker symbol as part of a major rebranding initiative. The Los Angeles-headquartered company, which owns and operates a portfolio of cannabis and CBD brands, has announced that it has commenced doing business as Radiko Holdings. It has also requested to change its ticker symbol […]
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MegaMex Foods Celebrates 10th Anniversary with New Logo

MegaMex Foods, a major player in the $6.5 billion Mexican foods category, is marking its 10th anniversary by unveiling a new corporate logo and mission statement, “Reimagining Mexican Flavor”. Headquartered in Orange County, California, the business was founded in 2009 as a joint venture between two big names in the food industry, Hormel Foods in […]
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California Prunes Introduces New Logo Design

The California Prune Board (CPB) has launched “California Prunes”, a new brand – complete with new logo and website – that will promote the state’s famous dried fruit both in the USA and abroad. Originally created in 1952, the CPB actively markets prunes through advertising and PR; it also conducts nutrition research, crop management and […]
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Pure Leaf Tea Gets Brand Refresh by PB Creative

Pure Leaf has relaunched its premium teas in the UK and Netherlands, with a global brand and packaging redesign by London agency PB Creative. As well as shifting Pure Leaf from plastic jars to a more sustainable carton format, the design consultancy has also reverted to a black colour scheme across all of the brand’s […]
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