Paris Unveils ‘Art Deco’ Logo Design for 2024 Olympics

The official logo for the 2024 Olympics and Paralympics has been revealed, featuring the Olympic flame set within a gold medal. Both the emblem and custom-created typeface have been inspired by the Art Deco movement, which was at its heights in the 1920s – and it was in 1924 that France, and specifically Paris, last […]
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Skin Care Brand ‘Kari Gran’ Unveils New Logo and Packaging

Eco-luxe skin care company, Kari Gran, has unveiled a new logo, packaging, and even a new shade for its popular lip product line, now known as Lip Whip by Kari Gran. Company bosses say the wildcrafted Lip Whips has received a fresh makeover in order to keep up with ever-growing consumer preferences. As a result, […]
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Nestlé Drumstick ‘The Mouths’ ID by Luke Lucas

Nestlé Drumstick originated in 1904 at the St. Louis World’s Fair. Peters Drumstick, which was sold by Nestlé to Pacific Equity Partners last year, is a popular Australian brand of ice cream cone. Engaged by agencies Publicis Mojo and Jacky Winter, graphic designer and illustrator Luke Lucas was asked to create a typographic ID and […]
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Cosmetics Branding: Jolie

Jolie is a young German company that specialises in the manufacturing and distribution of lipsticks. This proposal for the brand’s new identity was created by Bremen-based agency, V36A. The designers decided to introduce a graphic element into the logotype by displacing the letter “i” with a lipstick; the graphic device further enabled them to show off […]
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