McLaren Reveals 50th Anniversary Logo

In September of 2013, the McLaren Group will celebrate its 50th anniversary. To mark the occasion, the company will be adopting a special edition McLaren 50 logo on its team shirts and other associated corporate material. Mclaren started life back in 1963 when a young Bruce McLaren officially formed Bruce McLaren Motor Racing Ltd. The […]
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Logo for a Web Designer: Chris Martatos

Chris Martatos is a front-end web designer and developer with a skillset focused on crafting websites that provide an optimal viewing experience for end-users. Greek creative studio FX3, headed by Julien Gionis, was tasked with devising Chris’ identity. Julien merged the initials CM to create a symbol whose visual form takes inspiration from typographic elements […]
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Verena Michelitsch Identity

Stockholm-based designer Tobias van Schneider helped his fellow designer Verena Michelitsch to create her own logo. As well as sharing an intrinsic passion for graphic design, the two of them are also currently boyfriend and girlfriend. The idea of the logo essentially came from Verena’s love of diamonds and crystals. A secondary influence was Tobias’ […]
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Branding Tech: Minttulip

Minttulip offer expertise and strategy to organisations looking to implement newly emerging cloud technology. Their logo mark adopts a minimalist symbol resembling an overlapping petal, which also doubles up as a tulip and the letter M. When tilted to one side it also happens to reveal a cocktail glass. London-based creative agency Sawdust was responsible […]
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