MTV World Creative Studio Gets New Identity by Pentagram

Pentagram’s Marina Willer and her team have created the new visual identity for MTV World Creative Studio – MTV’s in-house design department. Based in Buenos Aires and Stockholm, the studio’s work involves creating everything from websites to short films, on-air graphics, video games and commercials. Pentagram says it was briefed to come up with a […]
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Pentagram Designs New Logo for Ludwig Seufert

Pentagram’s Marina Willer and her team have designed a new logo and identity for high-end German interiors outfitter, Ludwig Seufert. Working on a diverse range of interiors, from theatres to stores and even yachts, the family-owned company has been in operation since 1898 and includes the likes of Jill Sander, Prada and Victoria Beckham among […]
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Pentagram Designs ‘Flexible’ Logo for Art UK

Pentagram’s Marina Willer has designed a new visual identity for Art UK, a charity that exists to record and showcase all the art owned by the UK in all of its public collections. The UK is said to have one of the world’s largest public art collections with 212, 732 artworks by 38,370 artists displayed throughout 3,261 venues in […]
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Pentagram Creates New Identity for ‘Nonô’ Beach Shop

Pentagram has created the identity design and merchandise for a family-run business operating on one of Rio’s most luxury beaches. Only accessible by foot, the private beach has become a favourite for celebrities and surfers alike. After making their descent to the shore, visitors to Praia de Joatinga get all their beach essentials – like coconut water, […]
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Pentagram Designs Identity for ‘Do The Green Thing’

Pentagram’s Marina Willer has developed a new identity for Do The Green Thing, an environmental charity co-founded by Naresh Ramchandani. Described as an online “inspiration feed”, Do The Green Thing hosts a website that displays posters, videos, podcasts and objects made by creative types that aim to inspire people to live more sustainably. The Do […]
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