Banijay Unveils New Logo and Identity by Moving Brands

French entertainment group Banijay has unveiled its new identity and website, following a €2bn acquisition of indie TV producer Endemol Shine Group. Originally founded back in 2008, Banijay has gone on to produce global hits including Keeping up with the Kardashians, Versailles, The Secret Life of 4 Year Olds, Temptation Island, Survivor, The Real World, […]
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Bulletproof Updates Logo and Packaging for Cadbury Old Gold

Brand design agency Bulletproof has refreshed the logo and packaging design for Cadbury Old Gold, a brand of dark chocolate that retails in Australia and New Zealand. The agency, which was appointed to the project in April 2019 by Cadbury’s parent company, Mondelez International, was tasked with modernising Old Gold with a new brand identity […]
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Qatar 2022 Football World Cup Logo Revealed

The official logo of the 2022 Fifa World Cup in Qatar has been revealed in the capital city of Doha. As well as making allusions to the game of football, the design is claimed to feature elements of local and regional Arab culture. “The swooping curves of the emblem represent the undulations of desert dunes […]
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HeatGenie Unveils New Name and Logo as Part of Rebrand

HeatGen, a manufacturer of ‘self-heating’, ready-to-drink beverage packaging has rebranded, introducing a new name, logo and ‘POWERED BY HEATGEN’ brand mark. Founded in 2009, and formerly known as HeatGenie, the company is currently in the process of bringing to market a self-heating aluminium can that allows drinks to be heated on the go with just […]
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Saluki Athletics Reveal New Logo Design

Saluki Athletics, the official sports department of Southern Illinois University (SIU), has unveiled a new logo design, replacing the existing badge that has represented the brand for the past 18 years. The new logo refreshes the traditional “dog head” mark with what is being described as “a cleaner, streamlined appearance”. The Saluki – a Middle […]
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P&W Brands ‘Blend Group’ Hospitality Company

London-based agency Pemberton & Whitefoord has created the logo and identity for new hospitality company, Blend Group. The latter is claimed to deliver high-end, tailor-made corporate hospitality experiences at live events such as the F1 Grand Prix, International Test Cricket and Premier League football matches. “The sophisticated branding reflects Blend Group’s ability to unite disparate facets […]
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Virginia Tech Unveils New Logo Design

Virginia Polytechnic Institute and State University, popularly known as Virginia Tech, has revealed an all-new academic logo. The new design adopts the familiar “flying VT” of the university’s athletic department logo, which remains unchanged. “The lettering reflects the VT-shaped educational experience. The vertical bar of the T represents disciplinary depth, while the horizontal bar reflects the […]
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