McLaren Reveals Name and Logo of New Luxury Hypercar

McLaren has informed the 106 customers fortunate enough to have reserved an example of the car they previously knew only as BP23 that it will be named “Speedtail”. The British brand’s next entrant to its Ultimate Series, the Speedtail it is claimed will achieve the highest top speed of any McLaren yet, with the capability […]
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New McLaren F1 Racing Car Gets Livery Design by The Clearing

Branding consultancy The Clearing has designed the livery for McLaren’s newly-revealed F1 racing car. Donning an orange, black and white look, the car’s graphics are said to have been inspired by McLaren’s history, with their first ever victory in 1968 achieved in a car with distinctive orange livery. McLaren have also decided to name the […]
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McLaren Reveals 50th Anniversary Logo

In September of 2013, the McLaren Group will celebrate its 50th anniversary. To mark the occasion, the company will be adopting a special edition McLaren 50 logo on its team shirts and other associated corporate material. Mclaren started life back in 1963 when a young Bruce McLaren officially formed Bruce McLaren Motor Racing Ltd. The […]
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