Wellview Undergoes Brand Refresh, Reveals New Logo Design

Digital health platform Wellview has launched a brand refresh to its visual identity, including a redesigned logo and website. Founded in 2013, the Nashville-based company works with organisations throughout America to help them improve employee wellness, including guiding employees to the appropriate level of care for chronic disease management. Wellview’s health care engagement tool is […]
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Southeastern Mills Rebrands to Summit Hill Foods

Southeastern Mills, maker of Better Than Bouillon and Louisiana Brand Hot Sauce – and a major supplier to the American food service industry – has announced a complete rebrand to Summit Hill Foods. The rebrand is said to be the result of a year-long effort that includes the new company name, brand manifesto, company logo, […]
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Oh My Green Rebrands to ‘garten’

Oh My Green, a ‘concierge-style’ provider of healthy food to corporations across America, has announced it has rebranded to garten. In addition to a new name, garten is also debuting a new look and feel of the brand, new logo and marketing initiatives to support the launch. The idea for garten started in founder Michael […]
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Consumer Healthcare Products Association Reveals New Logo

The Consumer Healthcare Products Association (CHPA), a 139-year-old industry trade organisation, has refreshed its identity for the first time in two decades. The rebranding effort, which encompasses a new logo, tagline, and brand narrative, is said to have been underway for over a year and aims to position the Washington-headquartered organisation as the only association […]
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Simply 7 Introduces New Logo and Packaging

Australian food brand Simply 7 Snacks has introduced two new snacks – Sea Salt Veggie Straws and Fiery Pepper Lentil Chips. In addition to bringing two new products to market, the Melbourne-headquartered company has launched a new, fresh look with redesigned branding and packaging, The latter not only introduces a blue background complete with an […]
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UNC Health Care Introduces New Name and Logo

North Carolina’s largest academic healthcare system, UNC Health Care, has changed its name and logo. The organisation’s new brand identity, which encompasses not only the name and logo but also visual system and messaging, is claimed “to reflect a new focus, approach and commitment to transformational change”. Headquartered in Chapel Hill, UNC Health, as it […]
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Law Firm Kleinberg Kaplan Refreshes Brand with New Logo

Prominent law firm Kleinberg Kaplan has announced a brand refresh by taking new office space in New York and unveiling a new look that includes a redesigned logo and website. The 63-lawyer firm, which also incorporates a well-known real estate practice, has just relocated to 500 Fifth Avenue across from Bryant Park and the New […]
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