The Team Rebrands ‘Mona Foundation’ Education Charity

For the last 16 years, the Mona Foundation has provided funding to educational initiatives worldwide which emphasise increased opportunity for women, girls and service to the community. In light of their experiences of the past several years, the Foundation saw that a brand refresh was needed to enable it to effectively tell the stories of […]
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Interbrand Creates Identity for LATAM Airline

LATAM Airlines Group bosses have announced the new LATAM brand, result of the union between LAN and TAM airlines. The company says the new brand is a result of almost two years of work with brand consultancy Interbrand, in its Sao Paulo, Santiago and Madrid offices. The new name “LATAM” is formed by a hybrid […]
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d.studio Brands New Magazine Marketing Body, ‘Magnetic’

d.studio has created branding and advertising for Magnetic, the new marketing body for magazines in the UK. “The name and brand identity was built on the idea of ‘the power of attraction’, which is an intrinsic quality of magazines and reflects their ability to attract highly engaged people bound by a common interest,” explain the […]
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Music Provider Spotify Unveils New Look

Commercial music streaming service Spotify has revealed an updated brand identity. Unveiled at the Spotify House venue at the current South by Southwest (SXSW) Festival in Austin, America, the brand refresh been created by New York-based consultancy Collins. Working under the supervision of co-founder and executive creative director Leland Maschmeyer, the design team consisted of […]
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Jordan Amer Designs Identity for Semaphore London

This past week, a former PR director and business director from Mother launched what they are calling a “new kind” of communications agency. Newly founded Semaphore London says it will aim to blend PR strategy with the content capabilities of an ad agency. Founding partner Liam Fay-Fright was formerly the director of communications at Mother […]
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Porsche Unveils Logo for Rennsport Reunion V

German carmaker Porsche has revealed the new logo for the Porsche Rennsport Reunion V, which is being held at Mazda Raceway Laguna Seca later on in September of this year. Porsche says this year’s Reunion, the fifth installment of what has become a Porsche tradition in North America, will highlight Porsche at the 24 Hours […]
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The Plant Designs New Identity for Curzon Cinemas

Creative agency The Plant has designed a new identity for cinema company Curzon. Founded in 1934, Curzon currently operates a number of cinema complexes throughout the UK. Other companies owned and run by Curzon include Home Cinema and Artificial Eye. The first provides a video on demand service, while the latter distributes art house films. […]
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