All-New Italy National Football Team Logo Unveiled

The Italian Football Federation (FIGC) has officially unveiled its all-new logo ahead of the 2018 World Cup. The refreshed logo design includes the Italian flag surrounded by Azzurri blue, with the word Italia written in gold across the top. There is also the inclusion of four stars that symbolise the country’s four World Cups wins in […]
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Sports Lifestyle Branding for Puma

A graduate in Visual Communication from Australia’s Ballarat University, graphic designer Ross Dickson currently works for surfing sportswear brand Rip Curl. However, before taking on his current role, Ross previously plied his trade for global sports fashion brand Puma, designing graphics for apparel across both men’s and women’s products. For the most part Ross was […]
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Retail Branding: ‘Kering’ Design Story

PPR, a French multinational holding company that owns and operates major fashion brands such as Gucci, Puma, Yves Saint Laurent, Alexander McQueen, Christopher Kane, Stella McCartney, JEANRICHARD, Qeelin and Sergio Rossi, is set to rebrand as Kering. Creative agencies Dragon Rouge and Havas Lifestyle have been collectively involved in the rebranding process. To further complement […]
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Concept Logo for Jeremy Lin

AJ Dimarucot is a graphic designer and illustrator from the Philippines who is especially adept at fashioning apparel graphics; his list of clients includes Adidas, Nike, Puma and Vans, not to mention famous personalities such as musicians like Alicia Keys and the late Michael Jackson. In a previous role he also served as an art […]
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