GoDaddy Reveals New Company Logo Design

Internet domain name registrar and web hosting giant GoDaddy has revealed an all-new logo. Dubbed “GO”, and mixing a generic, sans-serif type with a heart-shaped monogram, the new design stands in complete contrast to the American brand’s former cartoon-style logo. “We created the GO’s swooping arcs to represent the indomitable spirit of everyday entrepreneurs. And […]
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Louisville City FC Drops New Logo Following Fan Backlash

Louisville City Football Club has dropped its new logo just days days after the design was revealed to the public. Club president Brad Estes said the new logo had “failed” supporters of the two-time USL championship team. “We had the best intentions, but we lost sight of our responsibility to engage you in the process,” […]
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Imbed Biosciences Unveils New Logo and Packaging

Imbed Biosciences, a biotech company that specialises in the development of new therapies for burns, chronic ulcers, and surgical wounds, has revealed its new corporate and product brand identities, redesigned logo, and websites. The changes reportedly come at a time when the company is seeing wider clinical adoption of its flagship next-gen antimicrobial wound dressing, […]
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Stock Market Company Ned Davis Research Reveals New Logo

Stock market research company Ned Davis Research (NDR) has revealed a new brand identity coinciding with its 40th anniversary. Key to the refreshed brand are a new tagline – “See the signals. Avoid mistakes” – and redrawn logo, with the latter retaining NDR’s signature bull/bear caricatures (with the terms “bull” and “bear” market often used […]
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City of Dearborn Reveals New Logo Design

The City of Dearborn has revealed a new logo as part of a “comprehensive” brand renewal. Claimed to be the result of a year-long process, the design was developed based on feedback received from more than 1,900 community members and business owners. Leaders from Dearborn Downtown Development Authorities, Dearborn Chamber of Commerce, the City of […]
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Luxury Massage Chair Brand Gets New Name and Logo

Colorado-headquartered furniture manufacturer FFL Brands has revealed a new name and brand identity for its luxury massage chair lineup. Designed by former Ferrari car designer Ken Okuyama, the M.8LE, M.8 and new R.6 are claimed to be “the world’s most meticulously designed and technologically advanced full-body shiatsu massage chairs”, and will be marketed under the […]
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Keto Food Brand HighKey Unveils New Logo Design

HighKey, makers of what is claimed to be the best-selling chocolate chip cookie on Amazon, is revealing a brand new look that is described as “bold, witty and fun-loving”. The company’s refreshed logo, packaging and website also features a new tagline, FOMO NO MO’, which is said to reflect “the brand’s playful voice and promise […]
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