Trollbäck+Company Brands Audio Tech Start-Up – ‘IRIS’

Trollbäck+Company has created the brand identity for IRIS, a next-gen audio tech start-up that has this week launched its new wireless headphones dubbed “Flow”. IRIS’ logo and visual identity makes the UK-based audio company stand out “in a sea of corporate 360° audio and 3D sound technologies”, according to the New York branding and design […]
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Investor Intelligence Platform SRAX IR Rebrands to ‘Sequire’

SRAX, a digital marketing and consumer data management technology company, has announced the rebrand of its investor intelligence platform, SRAX IR, to “Sequire”. The new name is meant to illustrate the Software as a Service (SaaS) platform’s number one objective and purpose, which is to acquire and secure investors for publicly traded companies. The refreshed […]
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Animation Studio Gentleman Scholar Changes Name and Logo

Multimedia production studio Gentleman Scholar has announced a new name and logo as part of a rebrand to mark the U.S. company’s tenth anniversary. Originally founded in Los Angeles by William Campbell and Will Johnson in 2010, the venture is now being relaunched as “Scholar”. “The creative industry changes every day, and those dynamics affect […]
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Fintech Company Sezzle Reveals New Logo and Branding

Buy now pay later provider Sezzle has unveiled a new logo and brand identity along with the release of its first annual report. The Minneapolis-based digital payments company says the new look is the culmination of a six-month project in which it consulted with both consumers and retail partners. Details include an all-new logo design; […]
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Spectrum Science Unveils New Logo Design

Spectrum Science Communications, a health and life science-focused marketing and PR agency, has revealed a new logo design as part of a brand refresh. Describing itself as “a leader in science-based storytelling”, the 23-year-old American agency is said to have witnessed rapid growth in recent times, with revenues claimed to have quadrupled during the past […]
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Law Firm Simmons & Simmons Rebranded by SomeOne

Global law firm Simmons & Simmons has revealed a new brand identity created by London-based agency, SomeOne. The new look is centred around the idea of collaboration and features visual elements that have been inspired by the movement of birds, specifically, starling murmurations. Details include digitally created particles to “demonstrate the power of working together” […]
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Soapsmith Gets New Branding and Packaging by Bulletproof

Design agency Bulletproof has refreshed the logo and packaging for London-based beauty brand, Soapsmith. Originally founded in 2012 by Samantha Jameson, Soapsmith is since said to have developed a ‘cult’ following for its handmade soaps and body care products. The brand’s all-new look is claimed to be centred around a design idea of ‘urban artistry’, […]
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