Rebrand for ‘Speed Communications’ by Soapbox & Sons

Following a merger with KTB PR in 2012, Speed Communications felt a brand refresh would help unite the two agencies. On the back of this new brand repositioning, they briefed Jenny Theolin, creative director at London-based design studio Soapbox & Sons, to give the business a fresh look. The new logo design is based around an […]
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Branding for a Coffee Bar in Seoul: ‘Café Slow’

The visual identity of Café Slow is based around the idea of ‘deceleration’. Spending time at the café is meant to provide customers with a time of relaxation during an otherwise hectic daily schedule. The discrete brand design is reduced to a black-and-white contrast. In combination with flowing lines the varied means of communication aim […]
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Fashion Branding: SisterS Point

SisterS Point is a Scandinavian fashion brand. It was started in Denmark in late 1994 with an aim to create trendsetting and energetic clothing for girls and women aged between 15 and 22. A few years ago, the fashion retailer underwent a branding refresh. Danish graphic designer Kasper Gram was part of the creative team […]
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Branding Design for Silk Road Cycles

Silk Road Cycles is a full-service repair shop and seller of bicycles located in Greenpoint, Brooklyn (New York). The shop’s logo design was created by award-winning graphic designer and artist Jon Contino, whose work combines a mixture of traditional methods and modern techniques. Jon’s distinct style of digitised, typographic illustration has made him a much […]
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Architectural Identity Design: Struktura

Struktura is a construction company that specialises in both residential and commercial architecture, including interior design. Saint Petersburg-based identity designer Sergey Semenov created the logo at the behest of Russian agency Relogika. Sergey first deconstructed the letter S into two identical triangles, whose three-dimensional wireframe forms he then projected in isometric or perspective view. An […]
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Cosmetics Branding: Jolie

Jolie is a young German company that specialises in the manufacturing and distribution of lipsticks. This proposal for the brand’s new identity was created by Bremen-based agency, V36A. The designers decided to introduce a graphic element into the logotype by displacing the letter “i” with a lipstick; the graphic device further enabled them to show off […]
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Logo for a Designer Hotel: Sleepbox

Sleepbox is a sleeping cabin devised and developed by Russian architecture studio, Arch Group. Being both modular and mobile, the micro sleeping quarters are ideally suited for highly condensed urban environments; the architects envisage Sleepboxes being installed in airports, railway stations and even shopping centres. As a concept demonstration, Arch Group recently integrated a whole […]
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