Soapsmith Gets New Branding and Packaging by Bulletproof

Design agency Bulletproof has refreshed the logo and packaging for London-based beauty brand, Soapsmith. Originally founded in 2012 by Samantha Jameson, Soapsmith is since said to have developed a ‘cult’ following for its handmade soaps and body care products. The brand’s all-new look is claimed to be centred around a design idea of ‘urban artistry’, […]
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PB Creative Refreshes Logo and Packaging for Foamburst

London-based design agency PB Creative has refreshed the brand and packaging identity for Imperial Leather’s Foamburst shower gel. The latter first arrived on the market a little over two decades ago, with the most recent redesign in 2013. In an effort to set it apart from regular body-wash brands, Imperial Leather recently decided to push […]
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Branding and Packaging Design for ‘Sofi’ Bath Bombs

Founded in Serbia, Sofi is a small family-run business that produces organic handmade cosmetics. Advertising agency Popular Bruketa & Žinić OM, from Belgrade, was initially tasked with defining the brand’s visual identity; but was later asked to design the packaging for the company’s entire product line, including soaps, gift boxes, and bath bombs. The designers […]
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