WIC Gets New Logo and Identity by Sullivan

The National WIC Association has unveiled a refreshed visual identity as part of a new ad campaign, designed and strategised by brand engagement firm Sullivan. WIC is claimed to be the US’ most successful and cost-effective public health nutrition program, providing over 8 million mothers and their young children with food, nutrition education and community support. The relationship began earlier […]
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Supple Studio Creates New Brand Identity for D.R.A.W

Supple Studio have created a brand identity for D.R.A.W Recruitment – the new company formed by the merger of Drummond Read Recruitment and Art//Work. D.R.A.W specialises in sourcing talent for the fine art, antiques and luxury markets. Supple were approached to tender for the project following their previous identity work for Art//Work, winning the project […]
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Native Advertising Platform ADYOULIKE Launches New Logo

Native advertising technology company ADYOULIKE, has announced a complete brand re-launch, including a new logo. Now operating in more than 18 countries with main offices in Paris, London, Dubai and New York, the start-up has 65 employees worldwide and claims to be on target to achieve a $20M run rate in 2016. The company says […]
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Aussie Carmaker Holden Unveils New Logo Design

At a special business briefing event held at its Port Melbourne design studios, Holden has unveiled an updated logo design as well as a new brand and marketing campaign. The Australian carmaker’s marketing communications manager, Natalie Davey, said the company’s branding was getting an overhaul in order “to reflect a more modern and progressive feel”. […]
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Ragged Edge Refreshes Brand Identity for Deliciously Ella

Integrated branding agency Ragged Edge has refreshed the brand identity for food blogger and Instagram personality Ella Mills, better known as Deliciously Ella. The brand identity includes a new design system and updated logo which is shared with the Mae Deli (co-founded by Ella and her husband Matthew). The agency also designed the packaging for her […]
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Only Studio Rebrands the University of Suffolk

Design agency Only Studio has rebranded the University of Suffolk. The academic organisation, which is one of the newest universities in the UK, was formerly known as the University Campus Suffolk. Only says the brand had to reference ‘change’ as a theme central to the institution’s core proposition — that of a new university “for […]
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Music Rebrands Powerleague Football

Design agency Music has rebranded five-a-side football brand Powerleague, which organises and runs amateur football leagues and tournaments throughout the UK, Ireland and the Netherlands. Powerleague wanted to transform its football centres into dedicated “Clubhouses” under the rubric “each one somewhere to belong”, as nearly 90% of players are said to live within ten miles […]
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