Boston 2026 World Expo Gets New Name and Logo

The new logo of the newly renamed Boston 2026 World Expo was revealed this week at the 12th United States International Philatelic Exhibition, which took place at the Boston Convention and Exposition Center. Formerly called the “Boston 2026 World Stamp Show”, the event’s updated logo features an early design of the United States flag. A key […]
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Nebraska Reveals Sesquicentennial Logo

The U.S. state of Nebraska has revealed a special logo design that has been created to mark the state’s 150th anniversary on March 1. To help come up with the design, Ron Sack, head of design at Bailey Lauerman in Omaha, says he and his team spent hours researching Nebraska’s history. Trips to libraries, museums […]
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Port of Houston Authority Rebrands as Port Houston

The Port of Houston Authority will now be marketed as Port Houston, with the adoption of a new brand and logo design. For over a 100 years, the port has owned and operated the public wharves and terminals of the Port of Houston – said to be the USA’s largest port for foreign waterborne tonnage […]
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Nebraska Reveals New Logo and Slogan

The U.S. state of Nebraska has revealed a new logo design. The refreshed identity was officially unveiled by Governor Pete Ricketts and the Nebraska Department of Economic Development (DED) earlier this week. The new logo is accompanied by the tagline, “Good Life. Great Opportunity.” Ricketts said the brand reflects Nebraska’s history and captures a vision […]
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U.S. Soccer Reveals New Logo Design

The U.S. Soccer Federation has unveiled its new logo design. The crest receives the first update since 1995. Key visual elements include stripes and colours drawn straight from the American flag. In addition, the football organisation revealed its official font, 90Minutes, a custom look designed by typeface designer Tal Leming to go with the lettermarks […]
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Los Angeles 2024 Olympic Bid Logo Revealed

Los Angeles 2024 has unveiled the official logo and slogan for its candidature to bring the Olympic and Paralympic Games back to the United States for the first time in 28 years. “The soaring figure of the logo is a symbol of athletes reaching for their dreams, the original Spanish name for Los Angeles ‘the […]
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ROAR Logistics Unveils New Logo Design

ROAR Logistics, the US-based, global third-party logistics provider has announced its corporate rebranding. Said to be the culmination of a 16-month process, the rebranding is the result of collaboration among ROAR, Phoenix-based HAPI and Buffalo-based 19 IDEAS. Design agency HAPI created a new logo, the new “Peace of Mind. Delivered.” tagline, business system, and sales […]
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