Nashville SC Reveals New Logo Ahead of MLS Debut

Ahead of its debut in Major League Soccer (MLS) in 2020, Nashville Soccer Club has officially unveiled its new logo and identity. Founded in 2016, and currently playing in the United Soccer League (USL), the club will now be known as Nashville SC, after majority owner John Ingram and the rest of the team’s ownership […]
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AVA Guitars – Branding and Identity Design

Today we are continuing with yesterday’s theme of music-associated branding. AVA is a guitar company based in Oporto, Portugal, that makes high performance instruments for professional musicians. Design consultancy Pacifica™ was responsible for the naming and identity design. The studio, also based in Oporto, was established in 2007 by Pedro Serrão, Pedro Mesquita, and Filipe […]
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