Volkswagen Typeface Wins Red Dot Award

Volkswagen’s new brand typeface, consisting of the two fonts “Volkswagen Head” and “Volkswagen Text”, has received a Red Dot Award for communication design. “With our new brand typeface, we have proved that we outperform industry standards. We have won one of the most highly regarded seals of quality, the Red Dot, for a proven cross-media […]
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MetaDesign Gives Volkswagen Brand a New Typeface

German brand agency MetaDesign has developed a new typeface for carmaker Volkswagen. The brand typeface, developed exclusively for Volkswagen, will be used in all communication media and in all vehicles. It will be rolled out successively according to production cycles. The designers say ongoing digitalisation and globalisation placed new demands on Volkswagen’s integrated brand image. […]
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