Buffalo Sabres Reveal New Logo and Uniform Designs

NHL ice hockey team the Buffalo Sabres have revealed new retro-inspired home and away uniforms featuring a refreshed logo design. The redesigned jerseys mark a return to the original royal blue, gold, and white colour scheme worn by the team for 26 years starting in 1970, which was the Buffalo, New York-based club’s inaugural year. […]
[READ MORE]

Charlotte FC Reveals Name and Logo Ahead of 2022 MLS Start

Major League Soccer’s 30th franchise has revealed its name, crest, and colours ahead of its official on-field footballing debut in 2022. Created in partnership with New York-based design agency Doubleday & Cartwright, Charlotte Football Club’s new ‘fan-driven’ branding has been nearly 10 months in the making. “In order to get the fans-eye view, we immersed […]
[READ MORE]

Major League Rugby Unveils Name and Logo of New Franchise – the Dallas Jackals

Major League Rugby (MLR), which is only in its third professional season in the United States, has announced the unveiling of its latest Dallas franchise. Based in the Dallas–Fort Worth metroplex, commonly referred to as DFW, the Dallas Jackals will join the Austin Gilgronis and Houston Sabercats as the third team to be based in […]
[READ MORE]

Wayne State College Unveils New Wildcat Logo

Wayne State College has unveiled all-new logos, including a wildcat, letter W, and re-imagined wordmark. The Nebraska-located higher education institution says the redesigned visual identity represents a “return to its visual roots”. “Our brand is what sets Wayne State College apart from other colleges and universities,” claims Marysz Rames, president of Wayne State College. “Throughout […]
[READ MORE]

Basketball Team New York Liberty Unveils New Logo Design

American women’s basketball team New York Liberty has this week unveiled an all-new logo design. The new look is the first visual refresh the team has undergone since it joined the Women’s National Basketball Association (WNBA) in 1997, which also happened to be the league’s inaugural season. “While this new logo pays homage to our […]
[READ MORE]

Indianapolis Colts Reveal New Logos for 2020 NFL Season

The Indianapolis Colts have revealed new logos and looks for the team as it prepares for the upcoming NFL season and beyond. The club says the refreshed identity, which includes a new primary wordmark, secondary logo, and jersey number design, will complement the team’s traditional horseshoe logo that remains unchanged. “The Horseshoe remains our most […]
[READ MORE]

NFL Team Los Angeles Rams Reveals All-New Logos

NFL American football team the Los Angeles Rams has undergone a makeover, unveiling a suite of all-new logos as well as an updated colour scheme. The club had initially planned to reveal the new look this past Saturday to coincide with the beginning of the zodiac sign of Aries, which is symbolised by a ram. […]
[READ MORE]