The name and logo of a new “ultra premium” electric car maker has been revealed, ahead of the unveiling of the brand’s first models later on this year. The Italian-American manufacturer aims to redefine the “travelling experience” with its mix of SUV and saloon vehicles that are expected to enter production in early 2025. With […]
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The new logo and design aesthetic for the World Supercross Championship (WSX) has been officially unveiled. SX Global, the Australian sports and entertainment company responsible for the all-new off-road motorcycle racing event, has disclosed a new logo along with branding elements that it says will “visually characterise supercross’ global Championship in the minds of fans […]
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Branding and communications agency Curious has created the new logo and branding for recruitment agency, Pascoe + Tew. The latter, headquartered in Guildford in Surrey, is said to use a distinct “psychology methodology” to help businesses find the right kind of employees. Its so-called “Humanology” approach reportedly mixes psychology with technology “to drive talent forward”. […]
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Frozen Greek yogurt brand, Yasso, has unveiled a packaging rebrand featuring an upgraded design complete with a more prominent logo. Originally founded in 2011 by kindergarten friends turned entrepreneurs, Drew Harrington and Amanda Klane, the business is currently said to be the number four “novelty brand” in America, with an expectation of reaching $200 million […]
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Design and branding agency Run For The Hills has crafted the new name, logo, and visual identity for Coal House, a soon-to-be-launched workspace development located in Wales’ capital city of Cardiff. Described as having an “industrial-chic aesthetic”, the building is said to have been decarbonised and will be 100% powered by renewable energy when it […]
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Batteries Plus, said to be America’s largest and fastest-growing battery, light bulb, key fob, and phone-repair franchise, has unveiled a new logo design as part of a major brand refresh. The updated logo is also accompanied by a new tagline – Power It. Light It. Fix It. – that is claimed to express the main […]
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Brand and design agency StormBrands has refreshed the logo and packaging of Wainwright’s, which is considered to be the power brand in the ‘natural’ dog category for British pet services retailer, Pets at Home. While the product’s visual identity is said to have undergone several updates during its fifteen-year life span, it has rarely moved […]
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