The Baltimore Museum of Art (BMA) has unveiled a new logo and identity as part of a major branding overhaul. BMA’s marketing bosses reportedly spent four months in 2019 interviewing colleagues, trustees, docents, volunteers, museum visitors, Baltimore residents, and tourists in an effort to understand how the BMA is perceived. “We spent a lot of […]
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After more than 20 years, 3D design and animation software company Maxon has unveiled a new logo as part of a major identity refresh. The new look follows on from the company’s acquisition of the Redshift render engine in 2019 and its merger with visual effects software specialist Red Giant later in 2020. Senior brand […]
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Audio entertainment company Serial Box has announced a name change to “Realm”, as well as revealing plans to expand into the podcast arena. Co-founded by former Penguin Random House executive Molly Barton and former Obama Administration Dept of Justice lawyer Julian Yap, the American company started out creating fiction audiobooks. It now claims to have […]
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Online education platform MasterClass has unveiled a new visual identity created by New York branding studio, Gretel. The new design system, which is claimed to emphasise a “commitment to diversity of thought”, encompasses visual, verbal, and motion elements and is now live across all touch points. One highlight of the new brand identity and, most […]
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Studio Output has created the new logo and identity design for the Museums Association (MA), a not-for-profit membership organisation that represents over 10,000 individuals, museums, and commercial companies that work in the museum, gallery, and heritage sector in the UK. Taking a digital-first approach, the refreshed identity centres around a new website that is claimed […]
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Offthetopofmyhead has created the new logo and identity for Charles Rose, an international online gallery specialising in the sale of limited-edition contemporary fine art prints. The gallery, which is set to launch later on this year, is aiming to “have the atmosphere of an exclusive, private members club to appeal to high net worth individuals”. […]
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French entertainment group Banijay has unveiled its new identity and website, following a €2bn acquisition of indie TV producer Endemol Shine Group. Originally founded back in 2008, Banijay has gone on to produce global hits including Keeping up with the Kardashians, Versailles, The Secret Life of 4 Year Olds, Temptation Island, Survivor, The Real World, […]
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